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MAY 2017 SFBWMAG.COM 7.95 BELINDA STRONACH Changing the face of horse racing Where can we help you next Over three decades of experience advising clients on strategic acquisitions and dispositions and providing landlord representation tenant representation property management and construction management services. We bring you real estate solutions around the block or around the world. 0S 41 5 - 3 BLE 60 LA 1 0 VAI A F Fountain Square Boca Raton FL A 241 000 square-foot Class-A office property consisting of three separate buildings surrounding a lush courtyard and prominent fountain with an on-site cafe. Major renovations have been completed including painting of building exteriors new monument signage landscaping roof and HVAC systems covered parking and curb parking lot improvements. The property is just minutes to I-95 and the Florida Turnpike. Numerous dining shopping and banking amenities nearby. Where can we help you next Golden Bear Plaza Palm Beach Gardens FL A 243 000 SF Class-A office complex with beautiful Intracoastal and ocean views with lush landscaping. Located just north of PGA Boulevard on US 1. Flagler Waterview West Palm Beach FL Stunning space exquisite rates Enjoy Class-A office space with stunning water views and fantastic amenities close to I-95 and the hospital. Office Retail Industrial Multi-Housing Land West Palm Beach 561 471 8000 Boca Raton 561 394 5200 Your Future. Our Commitment. Private Wealth Services Attorneys Elaine Bucher Dan Hanley Lisa Schneider Seth Kaplan and Jim Davis For nearly 100 years Gunster has been setting a standard for preserving and protecting personal and business assets. The longevity of our Private Wealth Services group is sustained by building trust through highly personalized nimble and innovative solutions. Whether it is trust and estate planning charitable giving or business succession plans Gunster s nationally recognized attorneys and litigators are problem solvers who are focused on the needs of each client. As your single point of contact we leverage the deep resources of our 13 Florida offices and 18 practices to exceed expectations for generations to come. (800) 749-1980 4 APRIL 2017 2818 Center Port Circle Pompano Beach FL 33064 P 954.735.8223 18288 Collins Ave Sunny Isles Beach FL 33160 P 305.974.0161 FL State Licensed Designer 000407 APRIL 2017 5 RIVA Days. Live on the water. Play on the water. Residents enjoy Riva s riverside park and Water Sports Center for paddleboards kayaks water-skiing and boat rentals. Live in the city. Play in the city. Residents love neighborhood icons like Casa D Angelo Gateway Theater and Whole Foods. And along with the walkability they enjoy their private water taxi to tennis in the park and shopping at Galleria. We are pledged to the letter and spirit of the U.S. policy for the achievement of equal housing opportunity throughout the Nation. We encourage and support an affirmative advertising and marketing program in which there are no barriers to obtaining housing because of race color religion sex handicap familial status or national origin. Oral representation cannot be relied upon as correctly stating representations of the developer. For correct representations make reference to the documents required by section RIVA Nights. RIVA Live in luxury. With an indoor-outdoor carefree lifestyle. Riva s large elegant homes come with 1 or 2 exceptionally large ocean and city view terraces the perfect spot for a dinner party under the stars. Live in the heart of the best of Ft. Lauderdale. With the perfect combination of waterfront location oceansunset views resort amenities and large comfortable homes. Just in time to move-in next Summer. Two & Three Bedrooms from the 700 s to over 3 million. Sales center open at 1200 E. Las Olas Blvd. 954.233.3288. PREMIER DEVELOPERS 718.503 Florida Statues to be furnished by a developer to a buyer. Obtain the property report required by federal law and read it before signing anything. No federal agency has judged the merits or value if any of this property. All features dimensions drawings graphic material pictures conceptual renderings plans and specifications are not necessarily an accurate depiction and are subject to change without notice and Developer expressly reserves the right to make modifications. TABLE OF CONTENTS 26 14 30 36 42 48 56 61 64 Belinda Stronach becomes an impact player in the sport of kings COVER STORY ONE LINERS Catch up on the news you missed from around the region Celebrity Edge to bring revolutionary features to cruising HOSPITALITY FEATURE 76 78 80 82 84 86 88 Moms work with their children to create a business legacy South Florida resists national commercial slump REAL ESTATE The SMART Plan and the Underline could ease congestion TRANSPORTATION Interim executives provide time to find the right permanent hires TALENT AND MANAGEMENT TECHNOLOGY Regional resorts offer options for golf memberships INSIDE THE GATES CEO CONNECT HR AWARDS Understanding the role of digital transformation Holy Cross CEO Dr. Patrick Taylor has the RX for health care Seven tips to use LinkedIn effectively SALES STRATEGIES PEOPLE PASSION AND PROFITS FAMILY OFFICE NONPROFIT GOVERNANCE Get an inside look at the Excellence in HR Awards What do we really accomplish alone General counsels weigh in on innovation EXECUTIVE ROUNDTABLE Aftermath of Prince s death shows need to plan 66 REAL ESTATE Meet SFBW s Heavy Hitters in Commercial Real Estate Nominating and governance committees play key roles 90 HISTORY VIEWPOINT South Florida aviation s 100-year history 8 Alina Villasante is part of our Mother s Day tribute MAY 2017 You earned it we protect it For more than 75 years Brown & Brown has met the needs of the mass a uent community. Signi cant personal assets and wealth require a higher level of attention o en with unique coverage requirements not available on standard insurance policies. Our personal approach helps to identify client s long-term goals and create a customized risk management program which adjusts along with the client s nancial pro le. Linda Carry Veronica Jimenez Ann Marie Abreu Michelle Bergin Fort Lauderdale s Private Client Group Fort Lauderdale Division - 1201 West Cypress Creek Road Suite 130 Ft. Lauderdale FL 33309 Ph. 1-800-330-3241 Fx. (954) 771-9192 privateclientgroup bb Auto Aircra Bonds Condominium Collectables Flood Health Bene ts Homeowners Liability Marina Personal Property Umbrella Workers Comp MAY 2017 9 LETTER FROM THE EDITOR Transportation Future I don t know about you but I m finding it increasingly difficult to get to business meetings as I travel around South Florida. Inrix in February issued a study that said South Florida has the fifth worst traffic congestion in the United States and the 10th worst in the world. Inrix found South Florida drivers spend 8.7 percent of their time in traffic. My personal experience is that rush hour going north out of Miami on Interstate 95 seems to be starting at about 2 30 p.m. now and doesn t seem to end until after 7 p.m. It s especially infuriating to pay money for the express lanes and find they often come to a halt as well. I m concerned as editor of the region s business magazine that we are on the verge of strangling our growth which is why we are finishing up a two-part series in this issue on our Transportation Future. I ve heard a lot of grumbling over the years that the region doesn t have much of a mass transit system but I think our series outlines how that is about to change. Editor-in-Chief Kevin Gale I ve been enthusiastic about the arrival of the Brightline service this summer. I like the idea of hopping on a train in Fort Lauderdale and being in Miami or West Palm Beach in about half an hour. Moreover I ll have a chance to be productive on my laptop. I also like how Brightline is tying in to other aspects of out transportation structure. If I want to go to Brickell Avenue I ll be able to hop on Metromover at Brightline s MiamiCentral station. If I want to go to Coral Gables I ll be able to hop on Metrorail and either take an Uber when I get there or catch the city s trolley. Tri-Rail is also poised for major change with a new interchange in Hialeah that will allow passengers to head to either Miami International Airport or downtown Miami. Previously you d have to transfer to Metro Rail in Hialeah. What we need next for the tri-county area is the start of Tri-Rail s Coastal Link service which would run on the Florida East Coast Railway tracks the same that Brightline will use through the downtown areas. I think this would fuel a wave of development as smaller cities throughout the region get connected to the bigger ones. It would make it easier for businesses to recruit employees who won t face daunting commutes. There s also a need for leaders in Miami-Dade County to figure out how to implement the SMART plan and add more mass transit to six key corridors. Money will be an issue but I think people are so fed up they might be willing to back a half-penny more in the sales tax to help get the systems built. Kevin Gale 10 MAY 2017 CONVENIENCE ACCESS SERVICE In today s global business environment service is essential convenience is mandatory security is vital and time is more valuable than ever. Owned and operated by the City of Fort Lauderdale Fort Lauderdale Executive Airport offers a diverse range of aviation services business resources and amenities that include 4 Full Service Fixed-Base Operators A 24-hour FAA Air Traffic Control Tower U.S. Customs & Border Protection Service Aircraft Rescue and Firefighting Station Downtown Helistop with Lobby 24-hour Contract Security A 200-acre Industrial Airpark FOR EFFORTLESS TRAVEL TO FORT LAUDERDALE VISIT WWW.FLYFXE.COM. MAY 2017 11 Gary Press gpress EDITOR-IN-CHIEF AND SENIOR VICE PRESIDENT OF STRATEGY Kevin Gale kgale ASSOCIATE EDITOR Andrea Richard arichard COPY EDITOR Jason Davis CHAIRMAN AND PUBLISHER Creative CREATIVE DIRECTOR ART DIRECTORS Melanie Smit Alexander Hernandez Frank Papandrea Evelyn Robles Writers CONTRIBUTING WRITERS Gerry Czarnecki Chris Fleck Stephen Garber Kevin Kaminski Martin Lenkowsky Darcie Lunsford Julie Neitzel Greta Schulz Mark Viner Photographers Downtown Photo Fort Lauderdale Rasmus Hjortsho Thomas Rollo Larry Wood Managing Director CLAYTON IDLE cidle aheller rlopez Market Directors lcastle JORDAN KNOWLES-BARTLEY jknowles LORI CASTLE ALAN HELLER RICH LOPEZ GINNINE PELLERITO gpellerito Sandy Lechner slechner Josh Wachsman jwachsman OPERATIONS DIRECTOR Monica St. Omer monica DIRECTOR OF MARKETING & EVENTS Jennifer Barb jbarb MARKETING & EVENTS COORDINATOR Estefania Marin emarin CHIEF OPERATING OFFICER CONTROLLER Editorial Advisory Board Lisa Anderson TD Bank Vice President of Commercial Lending for Broward and Palm Beach Counties Bob Birdsong OK Generators President Mark Brown Miami Heat VP of Sales Andy Cagnetta Transworld Business Brokers CEO Matt Dernis Fortune 360 Group Partner William O. Fuller Barlington Group Managing Partner Gerald Greenspoon Greenspoon Marder Co-managing Director Steven Gurowitz Interiors by Steven G. President Michelle Homoky Celebrity Cruises Director of Eastern Sales Rufus James Fort Lauderdale Executive Airport Airport Manager Michael Gorham Brown & Brown of Florida Executive Vice President Patrick Lee Shorecrest Construction CEO Alan Levan BBX Capital Founder Rick Mancinelli C3 CEO Neil Merin Merin Hunter Codman Chairman Teddy Morse Ed Morse Automotive Group Chairman & CEO Sam Robbins National Jets President & CEO Steven Sadaka Steven Douglas CEO Rachel Sapoznik Sapoznik Insurance CEO Erik Sussman Mass Mutual CEO Jeremy Walls Miami Dolphins CMO 3511 W. COMMERCIAL BLVD. SUITE 200 FORT LAUDERDALE FLORIDA 33309 954.377.9470 FAX 954.617.9418 WWW.SFBWMAG.COM SFBW Magazine Is SFBW arriving in your office with an outdated subscription label Contact Monica St. Omer at monica or (954) 377-9473 to give us updated information such as a new executive or someone no longer with your organization. Visit to see our digital content and sign up for our weekly newsletter 2016 SFBW magazine is published by Lifestyle Media Group all rights reserved. SFBW is a monthly advertising magazine. All contents are protected by copyright and may not be reproduced without written consent from the publisher. The advertiser is solely responsible for ad content and holds publisher harmless from any error. Manage Your SFBW Subscription ONE LINERS PALM BEACH The Kravis Center for the Performing Arts celebrated its 25th anniversary with special event Celebrating 25 Seasons of Success. The Wellington Equestrian Preserve Committee approved developer Mark Bellissimo to move forward with his hotel project on the Polo Club site. Flagler Investors which is building The Bristol the town of Palm Beach s most expensive condominium project secured a 206 million construction loan. The Society of Industrial and Office Realtors recognized Neil E. Merin and Jason L. Sundook of NAI Merin Hunter Codman among its Top Transactions Award Winners of 2016. PGA National Resort & Spa announced its Champion package which includes play on its Jack Nicklaus Champion Course--known for its famed Bear Trap trifecta of holes--starts at 235 a night May 25-Sept. 30. Discover Palm Beaches the county s tourism marketing arm marked Global Meetings Industry Day on April 6 following its highest convention booking record. Cushman & Wakefield negotiated a 16 474-square-foot industrial lease at Boynton Commerce Center bringing the entire center to full occupancy. Greek shipping heiress Athina Onassis Roussel sold her Wellington horse farm for 12.75 million. New York real estate billionaire Frank H. McCourt Jr. s associated trust traded 77.06 million for a 7 000-square-foot oceanfront house just south of Mar-a-Lago. Worth Avenue s Via Bice a prime restaurant and retail space sold for 19.5 million. Dale Talde of Top Chef fame will open two restaurants in West Palm Beach s arts and entertainment district Grange Hall Market. Prominent Delray attorney Michael S. Weiner and his team joined the Sachs Sax Caplan law firm. The Federal Aviation Administration has permitted small jets to land at Palm Beach County Park Airport (commonly known as the Lantana airport) following a 44-year ban. Boca West Country Club debuted its 50 million golf clubhouse which spans 153 000 square feet. Wellington s B E Aerospace maker of airplane interiors will merge with Iowa s Rockwell Collins. Ollie a health and wellness dog food company has opened in Palm Beach. MAY 2017 15 16 MAY 2017 Residences from the 300s to 5 million E ACTLY where you want to be... At BallenIsles in the heart of Palm Beach Gardens you will find a lifestyle of comfort amenities and an endless array of social activities a place where your experiences will range from thrilling to relaxing. Here friendships among neighbors and members last a lifetime. Whether you re an avid golfer tennis buff fitness aficionado or community volunteer you ll find paradise at BallenIsles which is exactly where you want to be. Contact our Membership Office to schedule a personal visit 561.775.4763 100 BallenIsles Circle Palm Beach Gardens Florida 33418 MAY 2017 17 ONE LINERS BROWARD The Kolter Group broke ground on the tallest building in Fort Lauderdale--the 499-foot tall 100 Las Olas a condominium development downtown. Fort Lauderdale-based Total Marine Solutions a maritime environmental and safety company launched Ocean Guardian a software program designed to help keep the shipping industry environmentally compliant. Photos Novak Ellis Diversified obtained approval for a 380-unit apartment development south of Fort Lauderdale s New River. After withdrawing his initial plan developer Jimmy Tate submitted new plans for development at Bahia Mar resort and marina in Fort Lauderdale Beach. Delray Beach architect firm Currie Sowards Aguila will break ground this fall on a 17-acre multibilliondollar venue with a YMCA called Bluesten Park Community Center in Hallandale Beach. Ocean Land Investments released renderings of its project AquaBlu a 17-story condominium with private boat slips and amenities in Fort Lauderdale. Jennifer Goldman the medical director at South Broward Community Health Services was appointed as the physician representative to the state s Drug Wholesale Distributor Advisory Council. Ocean Land is planning Riverwalk Residences a 200 million senior living tower with 42 stories medical offices and mixed-use space at 333 N. River Drive East. Pompano Beach-based Stonegate Bank was acquired by BancShares of Arkansas the parent company of Centennial Bank. 13th Floor Investments acquired 22 parcels for 6.15 million at Weston s Windmill Reserve a gated residential community. Renowned tennis player Novak Djokovic bought a home at the Renzo Piano-designed Beehive Kitchen opened at the end of March in Fort Lauderdale s Uptown Cypress Creek district 6312 N. Andrews Ave. Eighty Seven Park a new beachfront and residential retreat by Terra and Bizzi & Partners in Miami Beach. Matchbox American Kitchen & Spirit an American-fare restaurant will host two days of benefit lunches and dinners for Feeding South Florida before its midApril debut at Sawgrass Mills. Developer Charles Abele and partners celebrated the topping off of Hollywood Circle a 397-unit apartment high-rise with hotel suites located at downtown Hollywood s Young Circle. Building Better Communities a nonprofit affiliate of the Broward County Housing Authority is leasing workforce affordable townhouses at Manors at Middle River. MAY 2017 19 NEW STADIUM NEW LUXURY EXPERIENCE As par t of the 50 0 million new stadium modernization all suites will be remodeled for the 2017 season. Enter tain your top clients prospec ts and employees with best-in- class benefits and amenities. F O R M O R E I N F O R M AT I O N P L E A S E C O N TA C T D AV E B A L D W I N AT 3 0 5 - 9 4 3 - 6 6 5 4 O R D B A L D W I N D O L P H I N S . C O M . 20 MAY 2017 CONGRATULATIONS. YOU VE EARNED ADMIRATION AND RESPECT. Every year MassMutual representatives nationwide are recognized for their success in delivering exceptional financial products and services to their clients. As members of the elite Leaders Qualifiers for 2017 they represent MassMutual at its very best. Erik Sussman President & CEO of MassMutual South Florida celebrates the achievements of so many of our top advisors. Congratulations and thank you for helping clients bring their dreams to life. Rafael Abitbol Sahar Bakhsh Howard Bienenfeld CLU ChFC Robert Butmankiewicz Cory H. Clair Stefan Cohen Stephen D Estler CLU ChFC CLTC Pierre Glezil Ashley Glynn MBA Kristi Gomez Jason Heller CFP ChFC CIMA Matthew Hyldahl Carol Lasek CLU ChFC Scott Storick Vonnell Martinez Roy Perez Jeff Rotman LUTCF Joshua B. Rudolph Mitchell Starr LUTCF Ronald D. Weinberg LIFE INSURANCE RETIREMENT 401(K) PLAN SERVICES DISABILITY INCOME INSURANCE LONG TERM CARE INSURANCE ANNUITIES MassMutual Financial Group refers to Massachusetts Mutual Life Insurance Co. (MassMutual) its affiliated companies and sales representatives. Local sales agencies are not subsidiaries of MassMutual or its affiliated companies. Insurance products issued by MassMutual (Springfield MA 01111) and its subsidiaries C.M. Life Insurance Co. and MML Bay State Life Insurance Co. (Enfield CT 06082). CRN201901-167769 ONE LINERS MIAMI-DADE In fall 2018 Urban Atlantic Group and Oak Ventures are anticipated to complete Arbor Residences a 52-unit condominium in Coconut Grove located behind CocoWalk. ESJ Capital Partners acquired Miami s 18acre Jungle Island entertainment park for 60 million and will renovate it adding a zip line and waterslides. Chad Moss executive vice president of Moss & Associates gave a 10 million gift to Florida International University s College of Engineering and Computing the largest donation by an alumnus. Magique-- Experience the Illusion runs through May at the Faena Theater. The Knight Foundation gave 1.2 million to the Miami Urban Future Initiative an economic development project led by Florida International University s College of Communication Architecture and the Arts and Richard Florida s Creative Class Group. Bacardi appointed 20-year company veteran Mahesh Madhavan its new CEO. Mixed-use building Giralda Place topped off in Coral Gables and is expected for completion in early 2018. Verzasca Group topped off two boutique condominiums in Bay Harbor Islands--Le Jardin and the Pearl House. Brazilian furnishings company Artefacto will open a 45 000-square-foot flagship U.S. location in Coral Gables at 101 S. Dixie Highway. Developer Moishe Mana will break ground in mid-2018 on his Mana Wynwood AmericasAsia Trade Center and International Financial Center which will include office space hotels and retail. Avison Young hired George Vail previously of Ackman-Ziff to lead the organization s capital markets and debt group at its Miami office. Aventura Mall is expanding in November with a three-level 315 000-square-foot wing that will include a rooftop VIP lounge. Coconut Grove Playhouse will get an overhaul with a 20 million renovation project. Melo Group recently celebrated the 80th birthday of its president and patriarch Jose Luis Melo with hundreds of construction workers in attendance. On March 18 Dezer Development s hosted a grand opening with a fireworks display and a performance by Alicia Keys for its Porsche Design Tower a 60-story residential tower equipped with an automobile elevator-liftsystem in Sunny Isles Beach. Its penthouse sold for 25 million within two weeks of its opening. Spain s Cosentino Group a producer and distributor of natural stone and architectural surfaces will move its corporate operations and U.S. headquarters from Houston to Coral Gables. Miami-based sisters Flavia and Claudia Giardinella have introduced limited-edition wearable art called Artteca. Partners Ryan Brady and Kendrick Heywood of Vior Life & Aesthetics a Miami health clinic will provide medical cannabis treatments and services. North Miami Beach s Sapoznik Insurance celebrated its 30th year in the city at Bike305 s Ciclovia event on March 19. MAY 2017 23 S I T T I N G O N T H E E D G E O F FA B U L O U S . Dewar s Rail Seating at AmericanAirlines Arena is an ideal experience for Miami s elite movers and shakers. Your ticket gives you a superior view of AmericanAirlines Arena inside the posh Dewar s Clubhouse--as well as valet parking VIP entry into the building a Chef s Table of deliciousness and generous servings of house beer or wine. GET YOUR TICKETS ON DEWARSRAIL.COM OR BY CALLING 786-777- HOOP. Do your Employee Benefits have A Passion for Wellness CE LE B R AT I N G YE ARS 877.948.8887 The inaugural Pegasus World Cup Invitational 26 MAY 2017 PROFILE Taking the Reins Belinda Stronach looks to change the face of horse racing starting with the world s richest thoroughbred event at Gulfstream Park. BY KEVIN KAMINSKI MAY 2017 27 Stronach who grew up on a horse farm has a daughter (Nikki) who rides on the equestrian circuit in Wellington. PHOTO BY KELLY SERFOSS SERFOSS PRODUCTIONS D 28 espite the daylong drizzle that had turned its famed dirt track to mud Pimlico Race Course just outside of Baltimore was abuzz last May 21. A record crowd of more than 135 000 awaited the 141st running of the Preakness Stakes the second leg in thoroughbred racing s annual Triple Crown. Appropriately enough the honor that day of announcing Riders up --the ceremonial command for jockeys to mount their horses--had fallen to Belinda Stronach the whip-smart businesswoman who may be the sport s best bet to re-imagine its potential. It s a wager that s shared by more than just horse racing s hierarchy. In the minutes before post time at the Preakness a young employee in a yellow raincoat approached the chairman and president of The Stronach Group whose portfolio of legendary racing and gaming entities includes Pimlico Santa Anita Park in Southern California and Gulfstream Park in Hallandale Beach. He thanked her for taking such an interest in the sport. It proves he told her that someone cares about the industry and about our future. For me that was so meaningful says the 50-year-old daughter of Canadian billionaire Frank Stronach who founded the global automotive parts company Magna International. This is truly a stakeholder industry it means something to the owners the jockeys the trainers the track employees. We re the largest owner and operator of race tracks in North America and so many people depend on us for their livelihood. It s really up to us to modernize this sport. And I totally believe that we can do it. Smart money says that Stronach has the platform the background and the savvy to help revitalize a sport in need of a 21st century identity. Last year a Harris poll revealed that horse racing ranked as the 13th most popular sport among Americans--behind swimming and track. Newsweek reported in a May 2016 story that money wagered on horse racing in the United States dropped to 10.6 billion in 2015 down more than 4.5 billion from 12 years earlier. The industry is declining as a whole and there is consolidation says the parttime Sunny Isles Beach resident. The sport has failed to create a reason for people to want to come back to the track and it hasn t invested enough in technology to keep the younger generation engaged. But [The Stronach Group] is growing within a declining industry. What we re doing is looking at this not just as a racing and gaming company but as an entertainment company first and foremost. We re competing for time and attention with football baseball and other live events. We have to create and curate that compelling customer experience--and horse racing and wagering can be at the core of it. Right now the Triple Crown includes marquee races and then there s the Breeders Cup. But there isn t much awareness beyond those events for the general public. So we re creating new products. Exhibit A happened Jan. 28 at Gulfstream Park--the inaugural Pegasus World Cup Invitational. Billed as the world s richest thoroughbred race surpassing the annual Dubai World Cup and its purse of 10 million Pegasus is the MAY 2017 PROFILE model for what Stronach envisions as the kind of go-big-or-go-home event that can turn the sport on its ear. In this case 12 premier stakeholders each ponied up 1 million the winner of the 1 1 8-mile race (on dirt) Arrogate pocketed 7 million-- but all the stakeholders shared a portion of the handle as well as money from TV rights (NBC broadcast the event) and sponsorship revenue. Though Stronach credits her father with the race concept her hands were all over the execution--including the house band that played throughout the day between races the celebrities who appeared (Gene Simmons Bobby Flay Vanessa Hudgens and Usher) and the 1950s Cuban-style decor that adorned one of the venue spaces. We re in the process of developing an entire style guide just for Pegasus World Cup Stronach said before the race. We need to innovate with events such as Pegasus says Tim Ritvo chief operating officer of The Stronach Group. Events that appeal to existing fans while offering unforgettable experiences for new fans. For much of her adult life Stronach has been in the business of unforgettable experiences whether running her father s company for a stretch as CEO of Magna International or serving two terms in Canada s House of Commons where the one-time member of the Conservative Party famously crossed the aisle in 2005 to join the Liberals. Along the way the Toronto heiress married and divorced twice raised two children (son Frank 25 and daughter Nikki 23 a competitive equestrian who rides on the winter circuit in Wellington both with first husband Donald Walker) battled breast cancer donated countless dollars to charities through her namesake foundation and kept the Canadian press aflutter with a few high-profile romances. As Don Martin the Canadian TV host who authored Stronach s 2007 biography told Belinda Stronach left and father Frank Stronach far right congratulate jockey Mike Smith who rode winner Arrogate at the first Pegasus World Cup Invitational. the Baltimore Sun last May If Twitter were around back then she would have [broken] Twitter [records] regularly. Last year for the second time Stronach took over the top spot at a company launched by her father. Like the automotive business horse racing traditionally is a male-dominated field but Stronach has more than earned her racing stripes. I used to work summers at Magna and it was always important for me to earn the trust and respect of my coworkers Stronach says. I didn t want anyone to think I was just there as the boss s daughter or that I was there to go tell secrets. I wanted to be constructive and build solutions so I worked kind of independently from my father. It was actually the board at Magna that ultimately recommended that I become CEO. With The Stronach Group I think my experience in politics helps me in business. Because this is a stakeholders sport you have to present arguments that offer win-win scenarios to show that by moving in a certain direction you re better off and the industry is better off. On April 7 Stronach announced the Pegasus World Cup will return with a purse of 16 million. The hope is that the model will expand with different types of high-stakes events (a turf course race a race for fillies) at other tracks owned by The Stronach Group. I truly believe that horse racing is the last great sport that has not modernized she says. It can get there but it will require the leadership and vision to move the industry in that direction. MAY 2017 29 Magic Carpet Ride Celebrity Cruises reveals the Edge BY ANDREA RICHARD When Celebrity Cruises CEO and president Lisa Lutoff-Perlo set out to introduce the company s newest ship Celebrity Edge she wanted to go big. It s the company s first new ship class in a decade and to mark the occasion Celebrity hosted a compelling Lisa Lutoff-Perlo event at its PortMiami headquarters. 30 MAY 2017 HOSPITALITY The Edge will have what s called an infinite veranda where the interior flows right into the outside balcony I would say the reveal of Celebrity Edge was probably one of the biggest reveals in the industry s history of introducing new classes of new ships she says. Guests flew in on chartered flights from around the world and were escorted by police to Miami International Airport after the event. Because the ship is under construction due for its first sailing in December 2018 from Port Everglades attendees experienced the preview by way of an immersive virtual reality tour. Celebrity also showed full-size mockups of the ship s staterooms and lounge areas. There also was a mockup of one of the ship s signature features the Magic Carpet. It s a lounge the size of a tennis court that moves up and down the side of the ship like an elevator. When the ship is in port the Magic Carpet can lower to water level providing an intimate connection to the ocean that s unusual for a cruise ship. How darn cool is that thing says Lutoff-Perlo. Where will you ever find that except on Celebrity My favorite experience on the Magic Carpet is dinner on the edge where it sits 16 floors above sea level at deck 16 and our culinary team will create these under-the-stars under-the-moon experiences for our guests. Lutoff-Perlo who previously was interviewed by SFBW as part of its CEO Connect series of stories has experience with big reveals. My first was when we introduced the Solstice class in 2008 she says. It was very important to me and my team that we did something very grand to show the industry not just how special this class of ship is but Celebrity is. We used this opportunity not only introduce Edge to the world but reintroduce Celebrity to the world. The Edge is the industry s first ship designed entirely using 3-D computer technology. A team of critically acclaimed designers was tapped including well-known interior designer Nate Berkus and architect Tom Wright. The overall look reflects a seamless and sophisticated aesthetic commonly seen in South Beach venues. You can probably count on one hand the class of ships The Magic Carpet below and previous page will scale up and down the side of the ship like an elevator MAY 2017 31 HOSPITALITY The rooftop garden on the Edge will have a resident horticulurist to tend to it daily that have transformed the industry. And the Edge class is one of them LutoffPerlo says. This class of ship has nearly double the number of suites than the cruise line s Solstice class. Kelly Hoppen designed the interiors and expanded the staterooms roughly 23 percent in terms of square footage and increased the bathrooms by 10 percent. A unique feature in the staterooms is the infinite veranda which creates a seamless transition from inside to outside. Instead of having a barrier between the room and the ocean passengers push a button and the glass door slides into the wall opening the view. Another innovative touch is that the lighting and temperature can be programmed by the passengers for a desired atmosphere day or night. Kingsize beds are included. Guests who book cabins in the retreat area may use an exclusive pool on the sundeck and the lounge area has a 24 7 butler service. The suites come in two categories Iconic Suites and the Edge Villas. The former spans 2 600 square feet with two bedrooms and two bathrooms. Windows wrap from floor to ceiling offering panoramic ocean views. And it includes a 700-square-foot veranda. The two-story Edge Villas feature private plunge pools and direct access to the sundeck. The penthouse suites have hot tubs on the veranda and dual walkthrough showers. What s unique about Celebrity Edge is that we have a new venue which is the rooftop garden Lutoff-Perlo says. It is a place where we will be doing a Taste of Film event where we will be doing culinary experiences throughout the film. And you will have the opportunity to take in a dinner and a movie. The garden has whimsical details such as butterfly tree-like structures equipped with stages for musicians which was demonstrated during the reveal. The rooftop garden is a very special place Lutoff-Perlo says. The whole resort deck is just beautiful and what Tom Wright did with the architecture that makes it a two-level space--again we bring in the ocean and the destination in a very meaningful way that is outwardfacing and gives our guests a closer connection--really dominated our thinking. Four ships in this new fleet are being built with the possibility of a fifth. Home port will be in Fort Lauderdale. In June Celebrity will host another event to reveal more of what to anticipate on the Edge. The company is now booking trips on Celebrity Edge is now open. Visit edge or talk to a travel agent. The Edge Villas will feature private plunge pools 32 MAY 2017 MAY 2017 33 34 MAY 2017 CFAdifference 2017 CFA Institute. All rights reserved. DON T SETTLE FOR A GOOD WEALTH ADVISER. HIRE A CFA CHARTERHOLDER. Ask for a wealth manager who combines deep investment expertise with an investor-first mentality. With a minimum of four years of acceptable professional experience an average of 1 000 hours of intense study and adherence to a strict ethical code CFA charterholders are dedicated to the highest standard for their clients. It s A Difference That MattersTM. wealth MAY 2017 35 FEATURE Mom and Legacy Female entrepreneurs build their businesses with the help of family BY ANDREA RICHARD Whether she is head of the household or the boardroom some moms juggle it all to grow thriving companies with the help of their kids. SFBW celebrates Mother s Day with a look at three female entrepreneurs whose business success is a family affair. DESIGNING WOMEN Margarita Boland (seated) and Cristina Courtney Boland A mother of four Margarita Boland turned her knack for homemaking into a thriving business. The self-taught interior designer opened her first shop Margaux Interiors in 1988 in Miami. I ve always loved beautiful homes and furniture Boland says. I opened a country French store at Bayside. That was when downtown was just starting to change. Her kids were teenagers at the time and they would help around the shop during the summers. From that little retail shop she eventually established a full-service interior design firm serving clients in the South Florida region. Her daughter Cristina Courtney Boland joined the company as a designer after graduating from arts school and working at New York City s prestigious Bergdorf Goodman in the furniture department and at ABC Carpet & Home. My kids grew up the way I grew up--going shopping and going to antique shows. Cristina always worked for me during the summer so by the time she had graduated from college she had experience with the store. She worked in New York and she got trained very well she says. Today the mom and daughter team design and co-own the company with a focus on high-end luxury with tropical flair. Boland s niece works in the office and handles the day-to-day administration. While running a business sometimes working with family can get tricky. To keep a balance Boland takes a hands-off approach. I don t ask my daughter a lot questions. I try to stay out of her personal life she says. And we also try not to discuss business when are not in the store. The rewards of working together which means plenty of global travel as the duo seeks design inspiration from the world over is that she gets to see her daughter and grandchildren often. And I think Cristina has become a great professional. She and her tastes have evolved tremendously Boland says. Moreover when business is kept in the family it can become more meaningful. I love the fact that this is a family business she says. It means more to you because it is a family business. 36 MAY 2017 GLOBAL IMPACT Alina Villasante (seated) with daughter Mia Peace Love World founder Alina Villasante turned her passion for spreading good vibes into a global apparel success. She s signed partnerships with the likes of Oprah Winfrey the NBA and Pharrell Williams and she hosts a show on QVC. She has a fan base of celebrities who sport her lifestyle brand including the Kardashians Jennifer Lopez Britney Spears and Ellen DeGeneres. Her clothing line is known for its emblazoned affirmations (such as I am Love ) and is composed of comfortable T-shirts hoodies pants and so forth for men women and children. Headquartered in Doral and established in 2008 Peace Love World now has eight stores and is sold in 2 000 stores worldwide. Her daughter Mia oversees the company s social media and marketing. She also helps me with design and is my right-hand Villasante says. Peace Love World came about following the success of her living room parties. Once a year a week after Valentine s I would put together a party called the Love Party and it was 50-something women she says. When they came through the door they basically had to change into whatever I made them whether it was I am love I am happiness pajamas or T-shirts. Eventually demand grew for her custom-made cutout shirts. She took her scissors and made a 50 000 investment. Without any distribution people would line up at her Miami home to get their hands on one she says. And that s how it all began she says. She opened her first store in Sunset with the help of her three kids. When her daughter Mia graduated from the University of Miami Alina gave her the option to work elsewhere. I actually moved to New York for six months in 2014. We have a showroom there Mia says. But I really missed being present in the business. It was hard not to be involved every single day. I had FOMO [fear of missing out]. I moved back quickly. Balancing being family members and colleagues isn t always easy but the rewards of building a legacy are worthwhile. We do bring the personal relationship inside the office. And I think you have to evolve to a place of professionalism it s not always easy but I wouldn t want it any other way Alina says. Adds Mia She is my role model. Everything that she does is very genuine. This vision this mission of hers comes from the heart. And I think that has made her successful and is what inspires me to be a part of it. MAY 2017 37 FEATURE Daniel Jill and Hillary Hertzberg OLD SCHOOL NEW SCHOOL Miami native Jill Hertzberg got into real estate following a retail career and the birth of her three children. Being a self-proclaimed mama bear she was looking for a more flexible schedule to accommodate her family needs. As a result her kids grew up having real estate as part of their lives. It was a language that they got used to Hertzberg says. Nearly 25 years ago while on the job Hertzberg met Jill Eber another sales agent and that relationship led to a business partnership known today as The Jills which is ranked as one of Florida s top sales agencies in Miami s luxury residential market. Their client roster includes many celebrities. The company was recently named Coldwell Banker Residential Real Estate s No. 1 large team in Florida. In 2016 the Jills closed on 72 properties bringing in more than 250 million in sales. And the group of five--which includes two of Hertzberg s children Hillary and Danny and Eber s sister Felise--snagged a Society of Excellence award for 2016 from Coldwell affiliate NRT. (The award is given to associates who meet certain sales criteria.) While the Jills had already built a successful realty sales empire having Danny and Hillary join the company brought a fresh perspective--an invaluable asset Hertzberg says. While my son Danny was in law school he said he wanted to work with me she says. So when he came out of law school [about 10 years ago] he came full-force to our business. And the first thing he did with his young eyes and young ideas he revamped our website and our logos and cleaned it up to make it more today. And more important he got into the SEO component. Hillary joined nearly five years ago after working as a media buyer for a couple years in New York City. She came here and worked with Danny inside the Jills and just loved it. And they have been the best thing that has ever happened to me in my life she says. The two siblings formed their own company within the Jills called Second Generation Selling and have their own staff working for them. They took the lessons from their mother and combined it with their native digital expertise. They developed a multimedia marketing approach with cinematic videos to showcase properties reaching a global audience. This was a step beyond traditional print advertising which the industry has used for decades. The world changes and the way people view properties has changed she says. It was like the sun and moon and stars lined up that they should enter our universe when we needed their education and their knowledge of what they understood because we understood print and they understood digital. She describes the working dynamic as old school meets new school. And she attributes their collective success to trust and hard work. I think there s 1 million percent trust and love. So I think from that ... listen if they weren t the kind of kids they are they wouldn t make it in here she says. While working fulltime Hillary is enrolled in the University of Miami s executive MBA program. And Danny was on Forbes magazine s 30 under 30 list in 2011. When asked what it s like working with family--and she also considers her counterpart Jill Eber to be family--she says I think if you can do it it s magic. 38 MAY 2017 THERE S NO LONG WAIT TIMES FOR IT SUPPORT THERE S NO PAIN OR PROBLEM WE CAN T SOLVE LET OUR TEAM OF IT EXPERTS HELP SO YOU CAN GET BACK TO RUNNING YOUR BUSINESS Unleash the power of worry-free IT 2843 Pembroke Road Hollywood Florida 33020 954-920-9604 MAY 2017 39 JA CAREER BOUND A Program of Junior Achievement of South Florida Creating the Workforce for Future Generations Open to high school students JA Career Bound is a ten-month program that develops vital workforce readiness skills such as critical thinking collaboration and effective communication. By meeting once a month students will gain real-world experience through meaningful interactions with local executives. Limited space available. Submit your application today August 2017 April 2018 Students may apply at JACareerBound Application deadline May 29 2017 Sessions are scheduled one Friday a month from 9 am to 3 pm at JA World Huizenga Center at Broward College For more information contact Martha Rios at (954) 979-7103 or Martha Financial solutions at your fingertips Credit Card Debt Help Student Loan Consolidation Credit Correction Tax Resolution Loan Resources Financial Tools Visit today or call 800-810-0989 for additional information. Proposed University Rain Garden 42 MAY 2017 TRANSPORTATION Get SMART Second of a two-part series By Kevin Gale Miami-Dade s transit plan the Underline create new visions MAY 2017 43 TRANSPORTATION rightline and the new Tri-Rail service to downtown Miami are just the start of an ambitious plan to improve mass transit in Miami-Dade County. Officials have outlined their multibillion-dollar Strategic Miami Area Rapid Transit--or SMART--plan for six new mass transit corridors that would stretch from Homestead to Hard Rock Stadium and from Florida International University to Miami Beach. There s also an innovative plan for the Underline which addresses one of the biggest issues in mass transit making it easier safer and more enjoyable to get to transit stations or just get some exercise. The Underline a linear park and urban trail running under the Metrorail tracks from Brickell Avenue to Kendall would be Miami s version of New York s High Line. A NEW ROUTE FOR TRI-RAIL There are many big questions about the SMART plan starting with funding and exactly what type of service would be created. Cost estimates range from 3.6 billion to 6 billion. The most concrete proposal would appear to be the Northeast Corridor--TriRail service from downtown Miami to Aventura. Ultimately the Tri-Rail Coastal Link as it s called could run all the way to Jupiter if other cities and counties buy in. While the Coastal Link concept is still in its infancy the biggest expense a station in downtown Miami has already been nailed down at Brightline s MiamiCentral station near the Miami-Dade County Courthouse. Starting later this year some of the Tri-Rail trains seen along Interstate 95 are expected to use a revamped junction in Hialeah to head to downtown Miami instead of Miami International Airport. The new Coastal Link would use the Florida East Coast Railway tracks paralleling Biscayne Boulevard and serving such neighborhoods as the Design District Wynwood Little Haiti and Little River. The Coastal Link would complement Brightline s high-speed rail service which will use the same right of way but have stops only in Miami Fort Lauderdale and West Palm Beach. The North Corridor aspect of the SMART plan would extend along Northwest 27th Avenue from the Martin Luther King Jr. Metrorail Station to Hard Rock Stadium and Calder Casino. Conceivably it could be built as an extension of Metrorail but streetcars or other form of light rail could be considered as an alternative. Another SMART corridor plan would revive the Baylink plan to connect downtown Miami with South Beach. One concept could extend Metromover from the Museum Park station. Another possibility is a streetcar which was proposed in 2015 by a French transit company. The east-west corridor mainly would parallel the Dolphin Expressway and connect FIU s main campus with Miami International Airport. CSX currently operates a freight rail line along the route. The other two corridors would start at the Metrorail stations at Dadeland. One would go for 10 miles along Kendall Drive to Florida s Turnpike while the other would run 20 miles along the busway route to Homestead. Light rail is mentioned as a possibility for both routes. If some of the concepts sound familiar many of them were part of a 2002 plan when voters passed a half-penny sales tax with expectations that Metrorail could be extended by nearly 89 miles. What actually happened was a short extension to Miami International Airport. The north extension of Metrorail along 27th Avenue was next up but the money ran out during the recession Meg Daly came up with the Underline idea says Alice Bravo director of the MiamiDade Department of Transportation and Public Works. Some of the half-penny sales tax went to operations rather than new construction. It wasn t until the last couple of years that the county government has emerged from a budgetary crisis and could rekindle mass transit plans Bravo says. At the same time the county s strong economy has created worsening road traffic which has helped the build more support for mass transit. In the past efforts to get projects done often devolved into a my district first attitude among county commissioners so adoption of the SMART plan is somewhat of a Kumbaya moment. I think because of this approach because it is about the entire plan and not one individual corridor we have a real consensus now Bravo says. Federal and state environmental studies will be needed to implement the SMART plan Bravo says. Federal and state officials will want to look at local sources of funding which would include the halfpenny tax. 44 MAY 2017 RD CO RR Strategic Miami Area Rapid Transit SMART Plan MIAMI-DADE METROPOLITAN P L A N N I N G O R G A N I Z AT I O N 817 R E D R OA D MIRAMAR PKWY NW 215 ST Unity Station 95 75 American Dream Station NW 186 ST N W 87 A V E NW 199 ST Miami Gardens FL I OR S DA Aventura NW 205 ST NW 192 ST NW 186 ST NORTH CORRIDOR RN TU MIAMI GARDENS DR NW 183 ST K PI E PALMETT O EXPY 826 NW 163 ST c OK NW 138 ST Miami Lakes EE CH 924 W 68 ST IDO R EX PY DI XI E H NE 6 AV E W Y GR AT IG NY Golden Glades Intermodal Terminal NW 135 ST B ES SUNNY I S L LVD A1A BROAD OB EE f1 95 N W 103 S T E 65 ST N W 57 A V E CSWY 96 ST N W 67 A V E N W 42 A V E N W 37 A V E N W 32 A V E N W 22 A V E Palmetto Metrorail Station NW 74 ST PA L ME T T O E X P Y G A L L OWA Y R D N W 107 A V E NO RT H BIS CA YN EB LV D W 49 ST N W 27 A V E N W 17 A V E PA L M A V E NW 106 ST NW 79 ST 5 71 ST JOHN F. KENNEDY CSWY DORAL BLVD N W 12 A V E NW 58 ST Miami Beach 195 JULIA TUTTLE CSWY Doral NW 25 ST NW 36 ST Dolphin Station e Tamiami Station TAMIAMI TRAIL SW 8 ST DOLPHIN EXPY 2 EAST-WEST CORRIDOR W FLAGLER ST S W 67 A V E S W 72 A V E 395 VENETIAN CSWY S W 22 A V E S W 57 A V E S W 42 A V E CORAL WAY SW 24 ST S W 37 A V E S W 27 A V E FIU Panther Station S W 17 A V E S W 12 A V E SW 8 ST Miami Central Station RICKENBACKER CSWY BIRD RD e S W 117 A V E S W 137 A V E S W 127 A V E S W 107 A V E SW 40 ST Coral Gables S W 187 A V E S W 177 A V E SW 56 ST S W 167 A V E S W 162 A V E S W 157 A V E MILLER DR SW 56 ST SW 72 ST SUNSET DR SW 72 ST MI L A M D A I R Y R D SW 120 ST d TU N IKE RP S W 187 A V E K R O ME A V E Miami Executive Airport SW 152 ST Pinecrest CORAL REEF DR Palmetto Bay RICHMOND DR e EUREKA DR SW 184 ST SW 168 ST b QUAIL ROOST DR 6 SW 184 ST SW 200 ST LEGEND Terminal Existing Metrorail Existing Tri-Rail OL DC UTL ER b LUD LA M R D SW 104 ST R ED R D d SW 112 ST S W 87 A V E West Kendall Terminal SW 88 ST KENDALL DR KENDALL CORRIDOR 3 bd Dadeland North Metrorail Station Dadeland South Metrorail Station RD Cutler Bay RAPID TRANSIT CORRIDORS (In alphabetical order) TW AY HAINLIN MILL DR SW 216 ST 1 2 3 4 Beach Corridor East-West Corridor Kendall Corridor North Corridor Northeast Corridor South Dade Transitway SI S W 232 A V E S W 187 A V E DA PLUMMER DR BAUER DR EMPORE DR WALDIN DR BISCAYNE DR AVOCADO DR SW 256 ST SW 264 ST SW 272 ST SW 280 ST SW 288 ST SW 296 ST SW 304 ST DE COCONUT PALM DR SW 248 ST TR SD SILVER PALM DR SW 232 ST AN IX IE HW Y H Map Not Drawn to Scale 5 6 SO UT BUS EXPRESS RAPID TRANSIT (BERT) NETWORK S W 227 A V E S W 217 A V E MOWRY DR SW 320 ST S W 192 A V E R TU NP IKE b e a b c d Flagler Corridor S. Miami-Dade Express N.W. Miami-Dade Express S.W. Miami-Dade Express e f1 f2 f3 Florida Turnpike Express Beach Express North Beach Express Central Beach Express South Homestead SW 344 ST W PALM DR T OW ER R D 344 St Transitway Station D DR UN SO RD CA E HWY S DIXI Florida City Department of Transportation and Public Works January 18 2017 WA S HING T O N A V E a a NW 7 ST 1 Downtown f3 A LT O N R O A D Miami Intermodal Center 2 Civic Center Metrorail Station f2 BEACH CORRIDOR f1 f 2 Miami Beach Convention Center C O L L INS A V E EA ST 27 4 W MAY 2017 45 TRANSPORTATION South Miami Hospital is contributing a 250 000 healing garden. Supporters gave 1.5 million in private donations in 2016. Sixty community events have been held along the Underline route. That s a lot of progress given that the Underline s nonprofit supporting organization wasn t even incorporated until 2014. That s why the Underline is being billed as the fastest-moving project of its kind in the United States. Much of the project work will be to improve the safety of road crossings for bicyclists and runners. As Daly painfully knows South Florida has been ranked among the five most dangerous places to walk and bike in the United States. It also has some of the most-clogged roadways. South Dixie Highway has an F rating along with Kendall Drive and Sunset Drive Daly notes. You just need to bike or walk to a train station and that will take hundreds of thousands of cars off the road. She also envisions the Underline as being the spine for a network of pedestrian and bike paths in the county. The Underline also has economic promises. New York City s High Line a 1.5mile trail made from an elevated former rail line attracts an estimated 7 million tourists a year. Daly says the Underline is similar to the Atlanta BeltLine a former railway corridor being converted into a 22-mile multiuse trail that is credited with 3 billion in private develowpment. She expects the Underline will increase adjacent property values by up to 25 percent. It can help Miami make a bold statement on living working and playing next to transit and creating less need for a car she says. She thinks the project will appeal to millennials such as her children who are 31 and 29 years old. Her son found it wasn t feasible to live in Miami without a car. There is a cost of not having the type of city they want Daly says. Those kids are really clear that they want to be near public transit have access to public transit and don t want to pay 9 000 a year for a car. Fitness is celebrated at an Underline event by the Metrorail in the Brickell area Miami-Dade Mayor Carlos Gimenez has said higher taxes might be needed the Miami Herald reported. The county did receive good news in March when the state lifted a 12.5 percent cap on funding for mass transit projects that lack federal funding. Beyond funding zoning and density will be other factors in looking at the elements of the SMART plan Bravo says. Public private partnerships will be explored which Tri-Rail is also considering for the Coastal Link. Getting the mass-transit plan initiated is a must when it comes to economic competitiveness Bravo says. When you look across the country in November there were 34 cities that passed a referendum for public transportation funding. It we don t do it we will fall behind. THE UNDERLINE Meg Daly s great idea came after a bad experience She had a bike accident and broke both her arms. She had to go to a physical therapy appointment and pondered taking Metrorail. I thought that I could probably take the train and walk below the tracks to get to 22nd from the Grove station she says. It was this hot summer day and it was literally this aha moment. Why aren t we doing something with all this land Daly saw just what motorists going down South Dixie Highway see a plain strip of asphalt under the Metrorail line that is lightly used and does little to create a sense of engagement. Daly s vision for the Underline would have lush vegetation separate paths for pedestrians and bikers and locations for exercise art and music events. Daly has enlisted the city the county park system and the Florida Department of Transportation to turn her aha moment into reality The master plan for the Underline by James Corner Field Operations a New York-based urban design firm was completed in 2015. The Brickell area part of the Underline is in the design phase and 8.5 million in funds have been secured to start construction in 2018. The Underline has secured 4.5 million in design and constructions from FDOT to continue from Brickell through the Roads neighborhood. The city of Miami has committed up to 50 million from park impact fees for construction. NPI International is building out one-third of a mile of the Underline as part of its Gables Station project and 46 MAY 2017 S P E C I A L M A R K E T I N G F E AT U R E TIFFANY A. TAYLOR Tucked away in a corner office just off Las Olas Boulevard in Fort Lauderdale we find Tiffany Taylor in the offices of IAA Wealth Management reviewing the investment portfolio of one of her many high profile professional athlete clients. Ms. Taylor is extremely unique among personal financial professionals. In an industry dominated by late middle age men Tiffany is a young woman that has already made her mark in this field. Although I may be young chronologically at 32 I have spent 10 years in this industry climbing the ranks from an unregistered sales assistant to a Registered Representative as well as a Licensed Insurance Agent with one of the fastest growing high net worth retail financial investment firms in Florida International Assets Advisory LLC. International Assets Advisory based in Orlando has grown from just 12 affiliated financial professionals ten years ago to over 160 today. By almost all metrics used in evaluating firms in our industry we have grown over 10 fold over the last 10 years commented Ed Cofrancesco the CEO of International Assets Advisory. Mr. Cofrancesco then went on to discuss Tiffany Taylor s affiliation with the firm. When we had the opportunity to add Tiffany to our team nearly 2 years ago we jumped at the chance. It was obvious when I first met her that she was very intelligent and dedicated to providing the best service possible to her clients. Our decision to recruit her was very easy who would not want to add a young All-Star to their lineup Tiffany has never let us down even when her partner in her practice died in a tragic plane crash last year. She has always come through and we are proud to have her affiliated with us. Ms. Taylor feels the same way about International Assets Advisory when I was trying to find a new home for myself and my clients I knew it wouldn t be an easy task. I wanted to find a firm that could provide both the level of service and the investment products necessary for the unique needs of my clients. Additionally I wanted a firm that understood the unique challenges and opportunities that working with such clientele presents. Not the least of which includes the need for discretion by all who work on their accounts. While all client information should be handled discreetly some of my clients are relatively famous and they value their privacy more so than the average person. Some of the larger well known firms with whom I have been affiliated with in the past have not handled things as discreetly as I or my clients would have preferred. I felt that a boutique firm like International Assets Advisory would be much more sensitive to the needs of my clients. Coupled with the opportunity to partner with Kevin Carreno I couldn t turn down the chance to affiliate with International Assets Advisory LLC. I take the responsibility of managing client s assets very serious I focus on getting to know my clients in a way that enables me to customize a plan that will help guide them in achieving their goals. I pride myself in exceptional customer service whether I am discussing a new product or assisting them in solving an issue they are having. International Assets Advisory LLC has assisted me in offering my clients the best service possible. Tiffany A Taylor Financial Advisor FINRA Arbitrator International Assets Advisory LLC 12 SE 7th St Suite 710 Fort Lauderdale FL 33301 Member FINRA SIPC 754-246-4242 Mobile 954-541-5154 Office 954-206-0945 Fax ttaylor Resort hotels offer an array of golf social memberships BY MARTIN LENKOWSKY Joining the Club previous installment of SFBW s Inside the Gates series discussed top private residential clubs but there are options for golfers even if they don t live in a country club community. 48 MAY 2017 INSIDE THE GATES BOCA RATON RESORT & CLUB MEMBERSHIP 30 000 (no assessments no minimums). ANNUAL DUES 7 290 social 4 800 single golf 6 800 family golf. INCLUDES Two championship golf courses with clubhouse pro shop locker rooms bag storage certified instruction 30 tennis courts Waldorf Astoria Spa 32-slip marina (accommodating yachts of 100 feet or longer) half-mile private beach restaurants three health clubs seven swimming pools kids club (ages 3-12). NOTE All members pay the membership fee and social dues. Social members may pay daily fees for golf or add a golf option (single or family) if they play often. MAY 2017 49 ome of the region s top hotels offer club memberships that include golf among the array of amenities which often include access to tennis courts and restaurants. Pricing varies greatly. Membership at some resort clubs can involve initial fees that range up to 75 000 while others accept members for just a few thousand dollars a year without initiation. Some resorts also offer social memberships which can provide access to nongolf amenities. BONAVENTURE GOLF CLUB WESTON ANNUAL DUES 1 800 individual 2 600 family (dependents to age 24) 1 300 junior executive (49-under) individual 2 100 junior executive family (dependents to age 24). INCLUDES Daily golf (cart fee 18 a player or no fee on certain days and times) seven-day advance registration 30 percent off range balls preferred accompanied guest days (NovemberApril 37 May-October 32) preferred play at Davie Golf Club ( 10 off South Florida rate for member and a guest) 5 off weekday golf board rental 10 percent off merchandise food beverages regular guest golf fees. THE DIPLOMAT HALLANDALE ANNUAL DUES 5 700 individual 7 700 family 4 800 executive individual (40-under) 6 700 executive family (40-under) INCLUDES Unlimited golf and practice range access 14-day advance tee time reservations cart fees up to 25 for 18 holes 15 for nine holes GHIN handicap maintenance locker storage and shoe cleaning special savings on clinics private instruction guest rates member-guest days club dining catered events tennis and golf and tennis merchandise reciprocal privileges at nearby Troon GC valet and parking monthly events pool access. NOTE Seasonal dues (Nov. 1-April 30) are available 4 700 individual or 6 300 family. FISHER ISLAND CLUB GRAND PALMS SPA AND GOLF RESORT PEMBROKE PINES ANNUAL DUES 1 995 single (daily) 2 695 family (daily) 1 495 (weekdays only). INCLUDES 21 cart fee discounts on pro shop merchandise restaurants and local hotel bookings. MEMBERSHIP 40 000. ANNUAL DUES 25 520 family (includes dependent children under 24) 3 950 individual golf 4 650 family golf. INCLUDES Unlimited greens fees unlimited range use priority tee time reservations complimentary golf clinics. 50 MAY 2017 INSIDE THE GATES THE SEAGATE COUNTRY CLUB DELRAY BEACH MEMBERSHIP 30 000. ANNUAL DUES 12 000 country club 15 000 resort (includes beach club and country club). INCLUDES 18-hole championship golf course practice facilities driving range private golf lessons with PGA professionals (charges apply) private tennis lessons with tennis professionals (charges apply) pro shop children s golf and tennis programs (charges apply) valet parking Har-Tru tennis courts seasonal discounts on room rates waived resort fees special holiday and social events access to restaurants. TURNBERRY ISLE MIAMI AVENTURA MEMBERSHIP Nonrefundable 75 000 for full golf (or 65 000 cash or 150 000 refundable deposit paid in full) includes extended family and legacy privileges nonrefundable 50 000 for executive golf (age 45-under) with 10-year interest free financing or 45 000 cash. INCLUDES 12 complimentary annual golf guest passes unlimited play for cart fee on two Raymond Floyd-designed courses complimentary locker and bag storage discounted instructional clinics and lessons complimentary valet parking beach club access pool access fitness and spa access including fitness classes access to dining areas bar library and card room member pricing on resort accommodations and purchases unlimited tennis adult and children s activities transferability of membership to adult children grandchild or parent. NOTE Social memberships start at 20 000 for limited golf (six rounds Oct. 1-May 31) and unrestricted golf (June 1-Sept. 30) access. TRUMP NATIONAL DORAL GOLF COURSE MEMBERSHIP 50 000 (full golf). MONTHLY DUES 945 a month. INCLUDES Member-only clubhouse no green fees (cart fee only) seven-day advance tee time on member-only course three-day advance tee time on nonmember courses designated member-only tee times unlimited driving range access pool access social events complimentary tennis complimentary valet parking discounts on food and beverage spa services and retail purchases member pricing on resort accommodations. NOTE Junior membership (35-under) monthly dues 475 a month. Membership requires 10 percent at joining 10 percent on 30th birthday balance paid in annual increments ages 35-45. Amenities vary. MAY 2017 51 52 MAY 2017 MAY 2017 53 54 MAY 2017 WHERE FAMILIES GO WITH THE FLOW. ENJOY CHOICE OF ONE HOUR FLOWRIDER OR SURF LESSON DAILY BREAKFAST FOR FOUR AND MORE A modernized Mediterranean Resort Village spanning over 300 acres Boca Raton Resort & Club A Waldorf Astoria Resort has every imaginable amenity. This summer enjoy the half-mile private beach 13 bars & restaurants and award-winning spa while the kids enjoy Quest Club Camp and endless beach and water activities. Book the Family Fun Package with rates starting from 269 Night. For reservations call 561.447.3000 or visit bocaresor t bocaresor t B O C A R E S O R T.COM 2017 Hilton Worldwide The Family Fun Package includes daily breakfast for four (4) at Palm Court or SeaGrille. Complimentary daily Quest Kids club for up to two (2) children. Choice of complimentary one (1) hour FLOWRIDER daily usage for up to two (2) children or complimentary one (1) hour Surf Boca daily lesson for up to two (2) children. Visit for complete terms and conditions. Valid now through September 30 2017. MAY 2017 55 CEO CONNECT POWERED BY Dr. Patrick Taylor CEO of Holy Cross Hospital is interviewed by SFBW Chairman and CEO Gary Press Looking for reform Ask a doctor who s a hospital CEO Dr. Patrick Taylor has his hands full with the evolving world of health care as president and CEO of Holy Cross Hospital a full-service hospital in Fort Lauderdale that has 557 beds and 600 doctors. Taylor joined Holy Cross in 1988 as an emergency physician. He became medical director of the emergency department in 1990 while also serving as executive director of medical affairs for the Holy Cross Medical Group. He was promoted to vice president of the medical group in 1999 and implemented a turnaround strategy. He became senior vice president of Holy Cross in 2002 COO in 2006 and assumed his current positions in 2010. Taylor received his undergraduate degree from the University of Notre Dame and his medical degree from Duke University and is involved in the community as a board member of Jack and Jill Children s Center the Broward Partnership for the Homeless and the Broward Workshop. He has been recognized with a Valor Award and named Father of the Year by the American Diabetes Association and a Leader of the Year award from the Leadership Broward Foundation. Taylor was interviewed by SFBW Chairman and CEO Gary Press at the sales center for the Riva luxury condominium in Fort Lauderdale. The presenting sponsor was Celebrity Cruises and the other sponsors were Greenspoon Marder TD Bank Shorecrest Construction and Optime Partners. The following transcript has been edited for brevity and clarity. This seems like a period of uncertainty for the future of health care with Congress recently deliberating over a replacement for the Affordable Rx for Health Care 56 MAY 2017 CEO CONNECT Care Act. What do you think should be done and why The bill that was before the House was not supported by any health care association including the American Medical Association the American Hospital Association and the physicians. When you are in health care it s very hard to support an initiative that is going to cover fewer patients with insurance. At the end of the day having health care insurance is just so vital now. How do I know that Every week somebody will call me. Most of us have great insurance but they call me and some major unfortunate medical issue has come before them. They are asking me to help navigate our health care system and they are also scared at times financially. I can t imagine what it feels like for someone with no health care insurance having a medical problem. I would tell you that we the health care system would like to see everybody covered--not necessarily a universal health care plan. Ultimately one way or the other it is going to get paid for. Currently the law of the land says if a patient walks into emergency department every hospital must see and treat the patient. We re going to treat that patient as part of our core mission. That s part of our charity and part of what we give back. But ultimately the cost of that care gets passed along. As a hospital we have to maintain a 1 to 3 percent margin to continue to reinvest in the community. So that cost is going to get passed along to those who are insured get passed on when we negotiate with a managed care company. Then it gets passed on to you as a businessperson. So we are going to pay for it one way or the other. You might as well try to pay for it up front. Even though I m an emergency room physician that s not the best place to get your primary care. You are going to get some of the most highly specialized people with some of the highest-end technology for primary care. That s very expensive. This is not the best way to provide episodic care. Was Obamacare a bad first step or do you think it was a good first step that we need to build upon I don t think it was terminally flawed. I think it had flaws. If you are the insurance company you can t just let in the sickest of the sickest and not have the healthy. To share risk you have to have healthy [people] in the pool and those who are not so healthy and those who are very sick. That s the part that we didn t quite get right in Obamacare. I think the other part--and it s not just Obama it s been going on through multiple administrations--[is that] nobody negotiates with the drug companies. Even Medicare does not negotiate with drug companies. The drug companies are totally free-market. You want to talk about double- tripledigit increases year over year and the cost of drugs that even folks in this room can t afford I do think our federal government should negotiate with the drug companies. I think the Republican bill which was withdrawn in March didn t deal with tort reform or negotiate with the major pharmaceutical companies. It [did] not deal with Big Pharma or tort reform or malpractice. I m not going to tell you we don t make errors. Hospitals are built on human beings. We don t all follow the textbook in medicine. Having practiced medicine for decades when I have a friend or family member or a colleague I always say I m going to treat you like family. That doesn t mean any better. I m probably going to do a little less testing on you use a lot more of clinical judgment and not rely on high-end testing. Kathy Macchiarelli Viola Rementeria and Maggie Viola Matthew Katz and Andrew Cagnetta Bob Swindell Angie Davis and Barry Somerstein MAY 2017 57 CEO CONNECT David Gluckman Fedra Vimercati Stephanie Brown and Bradley Deckelbaum When you are in an emergency department and you are an emergency physician you have to practice a bit of defensive medicine. That s not what I like. Most physicians don t like to practice defensive medicine. That drives up costs tremendously. Tell me about the initiatives you are taking as president and CEO. Over the last several years we have transitioned from what I thought was a very good community hospital to a teaching hospital working with the University of Miami. We have 18 new residents each year in internal medicine. We are also partners with UM and Jackson Health [System] to develop an emergency medical residency program. Why is that important First of all where physicians train is often where they are going to stay and practice so that puts new physicians into this community--and that s a good thing for us. The other reason is when you have to teach something it really elevates your game. Students always ask that tough question Why It raises the bar in a hospital--it raises the quality the standard. Another thing we are working on is population health. I use an analogy Imagine you are a company and what you do is you repair high-end Lisa Anderson and Justin Elshire automobiles very well when they are in accidents. All of the sudden somebody comes up and says You do that very well but you know what What we need you to do tomorrow is prevent accidents. What do you know about preventing accidents You ve seen a lot of them but how to prevent them is really something you have never taught yourself. That s kind of what has happened with health care. We built a system of health care in the U.S. of fixing people when they got sick. Now we are being asked to keep a population healthy. So that s a whole new skill set that we are trying to learn. [Editor s note Under new federal rules health care organizations that receive payments through Medicare are scored on the overall wellness of specific communities -- population health -- as one of several criteria tied to compensation.] We are putting in initiatives so you do the right things--you exercise and eat the right things. You do all of that preventive care. If you are ill we get you to the most appropriate place and also the least level of intensity you need. Don t come to the emergency department--did you see your primary care doctor If it s the weekend go to an urgent care center unless it s a true emergency. Education how to do that that s a major shift we are going through. What is the state of health care in South Florida What are our strengths and weaknesses South Florida has some wonderful health care. I m biased but one of those is Holy Cross. We have some premiere health care in South Florida. I know that Grant Lundberg and Ron Lennen 58 MAY 2017 CEO CONNECT Clayton Idle Erik Chafin Kash Fallahzedah Maggie Viola Michael Loudis and Kellen Smith because every day some of our patients may get a diagnosis and have the means to fly to some of the best names in the nation whether it be MD Anderson [Cancer Center in Houston] [Memorial] Sloan Kettering [Cancer Center in New York] or Massachusetts General [in Boston]. They come back and they say You know your treatment plan is exactly what they said I should do. If you need top-level health care there is really no reason to leave South Florida. The challenges or weaknesses is some of what is happening on a national basis. A large percentage of the population doesn t have health care insurance. On top of that we have a large population that is undocumented. That presents a whole other challenge to health care institutions. They are often scared of coming to health care institutions. They are afraid of getting turned in. It isn t the case. Second of all not many health care institutions in the tri-county area beyond the emergency department will take care of those folks. So they may come into the emergency department short of breath with a cough and get a chest X-ray. Unfortunately you have a tumor or something in your lung. You may get diagnosed and sent back out because that s not an emergency that requires immediate hospitalization. Not too many hospitals will follow up and treat that patient. Holy Cross--as part of who we are part of our mission our Catholic heritage--doesn t turn anybody away. What has been the financial trend for Holy Cross during the past few years Financially it has been a challenge for most of the most major institutions in the nation. We are shifting from institutions that treat illness to [those that promote] wellness but the payment model hasn t shifted with us. We still get paid to treat illness not wellness. Last year at Holy Cross we were a little bit below break-even. This year it is trending up again. One of your main competitors the North Broward Hospital District has so many legal and management issues that a draft audit report says there is a significant business risk to the organization. What are your thoughts on what went wrong and what needs to be done to fix it Most people would guess that they are a competitor but I m also a resident of north Broward County so my taxes support that institution as well. I would say it s very sad and disappointing. Certainly even a great institution can stub their foot. We know that. But the series of things I read in the paper is disappointing. After a series of those types of events you really have to really refocus on what s your purpose what s your mission and what s your values. It ultimately comes down to board culture and leadership. I think it s true for any institution the board kind of sets the guideposts and then you have to let management execute. In any institution if a board gets involved in day-to-day operations that s not a good recipe. I am fortunate to have a superb board MAY 2017 59 CEO CONNECT that sets guideposts and lets me and my senior team execute on a daily basis. As more states are passing medical marijuana laws do you have any thoughts Is this a good idea A bad idea If you ask physicians we are probably split 50 50 on this issue. Some physicians feel it is not necessary as another tool. Some feel and certainly in some extreme cases it does bring comfort to somebody in a cancer situation or something of that nature-- no harm. I have no problem providing it when appropriate to a patient. I think what most physicians are concerned about is we don t want to get tied in or roped into prescribing marijuana for someone we really don t think fits that and we are going to be labeled as withholding something. There is a growing abundance of information on the internet for health care consumers these days and you have received some top ratings from U.S. News and World Report. What s your strategy as far as transparency improving rankings and responding to any critiques We do not go out to get any of those rankings or to target them. Our focus on a day-to-day basis is quality. Quality means decreasing variation. The more we decrease variation the better safety we have. We focus on that religiously no pun intended. If you decrease variation and you focus on quality and focus on safety hopefully some of the rankings come with them. You talked about the transition from treating illness to promoting wellness. What are one or two ways we can help Holy Cross or get involved We go out and speak with employers all the time. One of the questions we get is How do we decrease health care costs At Holy Cross our associates stay with us 30 40 50 years. We are self-insured. I walked in and I said we aren t going to have bacon in the cafeteria. We don t have any Cokes in our vending machines. Every day there s a healthy meal. If you buy the chicken and broccoli it is dirt cheap. We subsidize the chicken and broccoli. If you want the burger and fries--it s full freight. I m not trying to dictate your life but you put incentives and tell them what to do and how to do the preventive things and why you should do that. So there are programs you can structure even in small companies that will help your health care costs in the long run. SAIL BEYOND BORDERS IN THE NEW YEAR. 2017 Celebrity Cruises. Ships registry Malta and Ecuador. 16053337 1 2017 60 MAY 2017 HR Awards celebration An honoree group shot (front row) Jaffus Hardrick vice provost and VP at FIU Anthony Katz VP at C3 Customer Contact Channels Julie A. Staub senior VP and chief HR officer at Jackson Health Kenneth Finneran chief HR officer at National Beverage Corp. Peter Gloggner VP and chief HR officer at Jupiter Medical Center Michelle Eisner chief of HR and talent officer at LLC Sleep Products Lisa-Ann Bannis Matthew director of HR and talent at BMI Elite Ilene Nelson VP of HR at OPKO Health Jackie Roca HR director at YMCA of South Florida (back row) Milton Rodriguez regional HR manager at ADT Michele Henderson senior VP human resources at Convey Health Solutions Michael Pustizzi VP of HR at Univision Communications Jacqueline Torre VP of HR at United HomeCare Brian Barton corporate director of HR at MDM Hotel Group Michelle Hedges executive VP chief talent and knowledge officer at Power Financial Credit Union Olga Patarroyo senior HR director at Renee Venezia executive director of HR at Nova Southeastern University and Mike Estrada VP of HR at Costa Farms. SFBW hosted its second annual celebration honoring top HR Executives in the tri-county area on March 9 at the Weston Hills Country Club. More than 300 attendees enjoyed highend networking before and after the event and were treated to a performance by the Dillard High School Drum Line. The awards program was presented by StevenDouglas. Other sponsors included Celebrity Cruises Optime Consulting Sapoznik Insurance Third Level Ultimate Software and Jackson Lewis. Follow this link to visit the SFBW website and see more photos from the celebration plus inspirational quotes from the honorees https 5mwx4E The HR Awards of Excellence was held at the Weston Hills Country Club MAY 2017 61 EXCELLENCE IN HR AWARDS Roger Staub and Julie Staub Awards sponsors Rachel Sapoznik of Sapoznik Insurance Lisa Vogt of Celebrity Cruises Stephen Garber of Third Level Maria Merce Martin of Optime Consulting and Steven Sadaka of StevenDouglas Rachel Sapoznik of Sapoznik Insurance and SFBW Chairman and CEO Gary Press present an award to Peter Gloggner Vincente Pena Dunia Narvaez and Bob Tenzer Jay Pelham and Lourdes Rey-Wilson Alan Berger of presenting sponsor StevenDouglas and SFBW Chairman and CEO Gary Press present an award to Michele Henderson Michelle Simon Gary Press Michelle Young 62 MAY 2017 EXCELLENCE IN HR AWARDS Maria Merce Martin and SFBW Chairman and CEO Gary Press present an award to Mike Estrada TJ Vranicar Kristen Dever Warren Wirth Joe Perez and Art de la Nuez John Breslin Brian Warfel Hector Vazquez Heather Hedges Michelle Hedges Ruth Medina Lesley Garcia-Suarez Luis Aponte and David Tuyo Sponsor Art de la Nuez of Ultimate Software and SFBW Chairman and CEO Gary Press present an award to Milton Rodriguez Tara Martinez Olga Patarruyo and Pascual Vallejo MAY 2017 63 SOUTH FLORIDA EXECUTIVE ROUNDTABLE Times are Changing In-house lawyers discuss innovation in an evolving world BY ANDREA RICHARD Panelists (seated from left to right) S. Marshall Martin Roberta Loomar Marc Stone Gary Glass and moderator Lida Rodriquez-Taseff Driving innovation depends on the industry panelists said March 9 at the Coral Gables Country Club. The group consisted of in-house general counsels from an array of industries who offered insights about growth and in one case stagnation. The panelists were S. Marshall Martin executive vice president enterprise risk executive and co-general counsel for City National Bank of Florida one of the state s largest financial intuitions. Roberta Loomar general counsel for Apotex Corp the largest Canadian-based pharmaceutical company. Marc Stone chief legal officer and general counsel for TradeStation Group an online brokerage firm for independent traders. Gary Glass general counsel head of human resources and chief compliance officer for ScribeAmerica a support-service provider for doctors and hospitals and a professional scribe training and management company. The moderator was Lida Rodriguez-Taseff a partner in the Miami office of the Duane Morris law firm. SFBW is the exclusive media sponsor of the South Florida Executive Roundtable an invitation-only luncheon. Here are some of the key takeaways AT A STANDSTILL Glass My company is in the health care space. We have our heads spinning now because of what is going on in Washington. Most of my clients are large health care systems and hospital systems and a lot are facing budget cuts. Other factors come in play and health care in general is moving from a fee-forservice model to a value-based care. AHEAD OF THE GAME Loomar The next innovation in the pharmaceutical industry is to get into the bio-similar [drug] market. Bio-similar are similar to the generics of the biological drugs. 64 MAY 2017 The entire industry is just beginning. We are at the forefront of that industry. We are currently waiting for approval on two drugs--for instance a cancer supplement drug that can boost white blood cells that allow people to tolerate chemotherapy better. We are so far ahead of the industry that there are not even regulations in place yet to figure how to approve the drugs that people like us are making. We are making sure they are catching up to us and that ultimately when they do they will match the innovation in the industry which is causing lots of challenges but it is exciting. STAGNATION ACROSS THE NATION Marshall When I graduated from law school and worked in Chicago we had nearly 15 000 banks in this country. We are down to probably about 6 000. And a lot of that is due to the regulatory burden that banks are operating under and the costs. Unless you can spread that cost over some kind of scale it becomes very hard for the smaller community banks to survive. They literally have to go upstream from a profitability perspective. It is nearly impossible. From the bank s perspective I don t think we are going to be the innovators. I think fintech [financial technology] is. Look at bitcoin. The real idea behind bitcoin is the democratization of payment. It s about me paying you and not having to go to a bank and paying fees. These innovative companies in the payment industry are taking off like a rocket. They are being slowed down by money remitter licensing requirements because they act in the same way--as a lender. I think that s the space that is going to have the greatest amount of innovation in our industry. My guess is that banks will ultimately realize there is value in these fields and will start to acquire these fintechs. But from bread-and-butter banks I don t see a lot of innovation going on. ARTIFICIAL INTELLIGENCE Stone I think a self-directive online brokerage has to be on the cutting edge. The execution at least today is fast. You are going to get your trades in seconds. So how can you add value The next step for online brokers to succeed is [to recognize] that there is a price war going on. To really succeed I think you are you going to go the next step of artificial intelligence to customize tools. When your company needs more Certainty. Influence. Significance. Growth. In Business Development Brand Amplification Market Expansion Talent Strategies COI access ...connecting centers of influenceTM MAY 2017 65 HITTERS IN COMMERCIAL REAL ESTATE IN COMMERCIAL REAL ESTATE Want to know who some of the key people are in shaping the region s skyline and commercial real estate market Welcome to SFBW s first list of Heavy Hitters in Commercial Real Estate. These movers and shakers are building iconic projects transforming neighborhoods and handling mega real estate transactions. Research on who to include on the list was conducted by Editor-inChief Kevin Gale. Those featured were invited to submit biographies about their achievements. Heavy Hitters Donna Abood Principal and Managing Director Avison Young With a reputation as one of the most trusted and highly recognized names in South Florida real estate Donna is responsible for client servicing and revenue of the leasing division overseeing its business development of institutional and local investor clients and tenant representation services. She is a leader and top performer in the marketplace serving as a business resource to her clients. She was named among the 2009 2013 and 2016 Real Estate Forum s National Women of Influence and was honored as an Ultimate CEO by South Florida Business Journal. She graduated from Florida State University in 1981 with a bachelor s degree in marketing and management. Angelo Bianco Managing Partner Crocker Partners LLC Angelo leads the Boca Raton-based real estate investment and development firm s day-to-day operations overseeing its 2 billion portfolio of office buildings and mixed-use properties. The company owns nearly 9 million square feet throughout Florida and in Atlanta and is a dominant Class A office owner in downtown Miami Boca Raton and West Palm Beach. Before becoming managing partner in January 2017 he managed Crocker Partners capital markets activities and investor relations and directed operations in Florida and Texas. He joined Crocker in 2001 as senior vice president at CRT Properties responsible for acquisitions totaling 2.1 million square feet and for managing Florida assets. Admitted to the New York Bar in 1994 he is a graduate of the University of Virginia School of Law and George Washington University. Walter Byrd Managing Director Transwestern Walter helps oversees his company s Florida operations representing institutional landlords to help maximize occupancy and asset value while helping major industrial and office tenants find and secure space. He also has assisted investors with acquisition and disposition of real estate assets. He previously was a senior vice president in the South Florida office of Trammel Crow. Along with Ben and partner Thomas Kresse he was responsible for strategic business development for all aspects of industrial and office real estate services in South Florida including brokerage capital markets investment sales and corporate tenant representation. He has successfully completed more than 25 million square feet of leases and 5 million square feet of sales. 66 MAY 2017 HITTERS IN COMMERCIAL REAL ESTATE Donald B. Cartwright Managing Director JLL Donald has led the leasing efforts at the 55-story Southeast Financial Center in downtown Miami. Since rejoining JLL in 2011 he has completed approximately 750 000 square feet of leases in the tower since 2015 has helped the agency leasing practice win five new assignments totaling 1.4 million square feet. He has spent 44 years in commercial real estate with 34 years in South Florida. Recent awards and recognition include the JLL Florida Spotlight Program Magnet Award for customer service the JLL Top Gun Award 2013 for top producers nationally Daily Business Review Deal Makers of the Year recognition 2013 South Florida Business Journal Power Leaders in Commercial Real Estate 2011-2016 JLL Top Achiever 2011 2012 2015. Hector Cata o President and Founder Cornerstone International Realty With 18 years experience in commercial real estate Hector has been involved in more than 1 billion square feet of industrial leases and sales combined. He also has dealt with more than 350 000 square feet in office sales and leasing and more than 100 non-agricultural acres of land sales. In 2010 he formed a fund to focus on purchases with upside potential. Today that project has evolved into a 38-unit condominium of exclusive and innovative storage for car collectors. He has received many awards and honors in the local real estate industry. He came to the United States in 1991 from Medell n Colombia and started his residency by washing cars. He gives back to the community by donating to Els for Autism Good Samaritan Outreach and Liga Contra el Cancer. Tony Cho President and CEO Metro 1 Tony is a neighborhood and community developer who has helped pioneer redevelopment of Miami s urban core neighborhoods since 2000. In 2005 he founded Metro 1 a full-service vertically integrated real estate organization focused on creating sustainable urban neighborhoods throughout South Florida and beyond with an emphasis on arts culture innovation technology and creativity. Metro 1 has been responsible for bringing such brands as Zak the Baker Cake Junior and Hatter and others to Wynwood. He was one of the founding Wynwood Business Improvement Board members and was instrumental in the creation and passing of the nationally recognized progressive zoning initiative called the Wynwood Neighborhood Revitalization District. Tom Crocker Founding Partner Crocker Partners Over three decades Tom has founded and led successful privateand publicly traded real estate development and investment companies active in the Southeast United States. Before founding Crocker Partners which today owns nearly 9 million square feet of trophy office and mixed-use assets he was CEO of CRT Properties which acquired and managed office assets valued at nearly 1.8 billion before its sale. Previously he was CEO of privately held Crocker Realty Trust which he built into a 6.2 millionsquare-foot portfolio and Crocker Realty Trust one of the Southeast s largest public office REITs. Tom began his real estate career in 1986 founding Crocker & Co. which developed nearly 2 million square feet of office and mixed-use properties in South Florida including Mizner Park. Manuel De Zarraga Executive Managing Director Executive Committee Member HFF Manuel has more than 27 years experience in real estate investment banking and specializes in the execution and expansion of the firm s capital markets platform by representing institutional and major private owners of institutional-grade commercial real estate properties throughout the Southeast. He also serves as co-head of the firm s National Investment Sales Group and Miami office. Since joining HFF he has been involved in more than 15.2 billion of capital markets transaction volume. Before joining HFF in 2002 he was a principal and managing director at Sonnenblick-Goldman for 14 years and served on the firm s operating committee. During his tenure he was involved in real estate capital transactions involving all major property types. HEAVY HITTERS IN COMMERCIAL REAL ESTATE Paco Diaz Senior Vice President CBRE Paco has three decades of experience in retail commercial real estate. Before beginning his commercial real estate career Paco was an international banker with Manufacturers Hanover Trust in New York and a residential developer in Miami. He joined CBRE in 1987 where he has represented national and regional tenants throughout South Florida and Puerto Rico. He specializes in providing corporate services to major retailers including strategic planning and site selection services. As part of the broker team representing JP Morgan Chase in Miami-Dade County he led identifying and securing more than 15 locations during an 18-month period. He partners with his two sons Danny and Patxi. The bicultural and bilingual family team understands what makes Miami and South Florida a diverse and dynamic region. Edward W. Easton Chairman The Easton Group Edward is chairman of the real estate brokerage management and development firm located in Miami since 1974. He oversees managing leasing or owning more than 4.5 million square feet of commercial real estate in South Florida as well as properties in Texas North Carolina New Jersey Ohio and Alabama. Edward was appointed to The Kennedy Center Board of Trustees by President George W. Bush and was also appointed to the board of the U.S. National Parks Foundation by U.S. Secretary of the Interior Dirk Kempthorne. In 2001 he was appointed by Gov. Jeb Bush to chair the Miami-Dade Land Acquisition and Facilities Maintenance Operations Advisory Board for the Miami-Dade County Public School System. He is past president of the Miami Board of Realtors. Art Falcone Co-founder and CEO Encore Capital Management Art sits on the investment committees of his company s three funds. He is also the founder and managing principal of Miami Worldcenter one of the country s largest master-planned urban environments. Since 2004 he has been CEO and chairman of Falcone Group a vertically integrated real estate and land development organization specializing in residential retail and apartment assets. Art began his business more than 35 years ago investing in restaurants hotels and health clubs and at age 22 was the youngest operator of a McDonald s franchise before becoming owner and operator of more than 100 family-style restaurants. He also was a Days Inn hotel franchisee. In 1988 Art formed the homebuilding and land development company Transeastern Properties. Michael T. Fay Principal Managing Director Avison Young With more than 32 years experience Michael acts as an owner advocate realizing the full value of an asset through strategic positioning and in-depth market knowledge while also identifying potential development opportunities which can further enhance an asset. He has been involved with more than 6.3 billion in closed transactions specializing in capital markets REO and note sales as well as strategy and implementation for large national corporate real estate accounts. In 2017 he was named one of the Top 100 Power Leaders in South Florida by the South Florida Business Journal. In 2016 he was named as one of Real Estate Forum s Top Rainmakers in Commercial Real Estate (No. 11). He graduated from LaGrange College with a bachelor s degree in business administration and is a member of the Pi Kappa Phi fraternity. Charles J. Foschini Senior Managing Director of Florida Operations Berkadia A nationally recognized leader in real estate investment banking Charles holds Berkadia s highest production title. With nearly two decades of experience structuring complex sales and finance transactions Charles and his team have been involved in the sale and financing of commercial and multifamily properties totaling more than 17 billion including several portfolio and landmark single-asset deal and portfolio transactions surpassing 200 million. Before Berkadia he served as vice chairman for CBRE where he was a perennial top producer at the national levels across all product lines and a member of its elite institutional group. He holds three degrees from the University of Miami (undergraduate law and MBA) each with honors of distinction. He is active in his community and with UM. HEAVY HITTERS IN COMMERCIAL REAL ESTATE MAY 2017 69 HEAVY HITTERS IN COMMERCIAL REAL ESTATE Jessica Goldman Srebnick CEO Goldman Properties Jessica was with the company founded by her late father Tony Goldman for 15 years before taking the reins at his behest in 2012. Founded in 1967 the award-winning company recognizes the value in depressed urban areas reimagining reconstructing and transforming declining districts into thriving global destinations. She oversees the company s portfolio of assets in New York Philadelphia Miami Beach and Miami s emerging Wynwood Arts District. In July 2015 she founded Goldman Global Arts to generate and produce largescale creative projects for a variety of organizations. She has received numerous accolades including being named one of South Florida Business Journal s Top 100 Power Leaders and Florida International University Center for Leadership named her one of 50 prominent women in South Florida. Vladimir F. Golik Broker and Co-owner Keller Williams Realty Premier Properties and GE Property Management Vladimir is a Florida native who started his career at age 19. At his former company he served as regional vice president while operating the top office out of 34 in the state. He also has owned and managed more than 400 apartment units in Florida as well as office buildings totaling 80 000 square feet as a part of his portfolio. He has sold and closed more than a half-billion dollars in real estate transactions. With an extensive knowledge of commercial properties and property management Vladimir attended the University of Miami and has a bachelor s degree in business administration with a major in finance. Tibor Hollo Founder Chairman and President Florida East Coast Realty More than 60 years ago Tibor forged a path for the future by constructing the first high-rise building on Brickell Avenue. The concept of living working and playing in the urban core long has been his dream brought to life through his many developments especially in the Omni Venetia area and the Brickell corridor. His local projects include several major high-rise residential commercial and mixed-use buildings. Tibor was selected by the city of Miami and the Greater Miami Host Committee as the Global Citizen of the Year for 2009 and also was honored by Business Leader Media as the Business Leader of the Year in the real estate category. In 2012 the South Florida Business Journal named him one of the 100 Power Leaders as well as a Miami Ultimate CEO. Arden Karson Senior Managing Director CBRE With more than 25 years of real estate experience Arden is responsible for overseeing all South Florida business operations encompassing three offices (Miami Fort Lauderdale and Boca Raton) and approximately 200 employees. She oversees delivery of integrated commercial real estate services to clients with a background in sales and marketing development acquisitions asset management leasing and finance. She is a graduate of Tufts University with a bachelor of arts in international relations with a concentration in Spanish and Latin American studies. She received her MBA from Harvard Business School. She is an executive member of the board of Friends of the Underline a non-profit organization. Alan R. Kleber MCR Managing Director JLL Since December 2015 Alan has served as co-broker lead and co-tenant representative lead of JLL s South Florida brokerage business. He oversees day-to-day operations collaborating with other business lines and implementing the company s growth strategy. He works closely with local market professionals to develop transition and implement the company s offerings. Before joining JLL Alan was a managing principal at Cresa South Florida. His responsibilities were diverse as he collaboratively led the management and growth of the organization while simultaneously acting as a trusted adviser to the firm s clients. He received his bachelor s degree in real estate and finance from Florida State University and has a master of corporate real estate degree from CoreNet Global. 70 MAY 2017 HEAVY HITTERS IN COMMERCIAL REAL ESTATE Ken Krasnow Executive Managing Director South Florida Colliers International Ken is Colliers market leader overseeing operations for offices in Miami-Dade Broward and Palm Beach counties. He brings more than 30 years of expertise in commercial real estate. He is responsible for developing key client relationships leading major projects and transactions maintaining senior real estate industry and political relationships and recruiting new talent. He began his career as a commercial leasing broker and was responsible for more than 3 million square feet of Class A building agencies in New York City. Ken was listed as one of the Top 50 Leaders in Commercial Real Estate by Real Estate Weekly and has been named one of Real Estate New York s Top 40 Under 40. Ken has a bachelor s degree from Emory University and has pursued graduate studies at New York University. Christian Lee Vice Chairman CBRE Christian specializes in putting together large complex real estate deals. He and his partners run a team that advises many of the largest U.S. real estate investors on the planning and execution of their investment disposition and capitalization strategies. Since joining CBRE in 2002 he and his team have closed 14 billion in office and industrial sale and financing assignments. In 2016 they closed 21 sales averaging 80 million a transaction and 13 financings averaging 35 million. Noteworthy transactions during the last two years include the 209 million sale of South Florida Logistics Center in Miami the 195 million sale of Bank of America Tower in Tampa the 194 million sale of the Deerwood office park in Jacksonville the 140 million sale of 777 Brickell Avenue and the 126 million sale of Esperante in West Palm Beach. Diego Lowenstein CEO Lionstone Development Diego has been part of his family s international business interests for more than 25 years and his active involvement and know-how in acquiring developing revitalizing and repositioning hotels and casinos has led the 50-year-old entrepreneurial firm to new heights. He has served as CEO since 2003 overseeing asset management structures acting as managing partner with joint venture partners and directing deal structuring financial feasibility analysis financing and hospitality chain and management firm selection and negotiations. In addition to Diego s business ventures he and his family are actively involved with the South Florida community and philanthropic efforts. The Lowenstein family has supported Big Brothers Big Sisters for more than 12 years holding various roles and positions within the organization. David Martin President and Co-Founder Terra David s ambition is to evolve the South Florida landscape and enrich the lives of the people within it. He has spent the past 15-plus years recognizing opportunities to invigorate Miami s spirit by creating truly original and exceptional spaces in unexpected places thus redefining the way people live beyond the norm. His has led the company operations sales and marketing as well as investment and development projects. With an interest in education the arts and health David is actively involved in South Florida s civic and business communities as well as local philanthropies including Miami Children s Health Foundation Baptist Health Foundation the American Cancer Society Vizcaya Museums and Gardens and the Wolfsonian FIU. He is a University of Florida graduate and holds an MBA. Steven E. McCraney President and CEO McCraney Property Steven leads a West Palm Beach real estate investment firm focused on acquisition development and management of industrial properties in Florida s major markets. Leading a new cycle of industrial real estate development Steven has helped re-engineer the design and general optics of the industrial sector. The company s exterior designs reflect retail storefronts rather than typical industrial parks creating a sense of place. His implementation of design efficiencies including increased dock heights and modern highend finishes have created high industrial demand. His company has completed or is under construction on nearly 4 million square feet of speculative industrial space. MAY 2017 71 HEAVY HITTERS IN COMMERCIAL REAL ESTATE Congratulations from South Florida Business & Wealth to all for being selected as a Heavy Hitter in Commercial Real Estate 72 MAY 2017 HEAVY HITTERS IN COMMERCIAL REAL ESTATE Neil Merin Founder and Chairman NAI Merin Hunter Codman Neil has a broad background in all phases of commercial real estate work including investment sales tenant representation site acquisition development consulting corporate facilities and industrial facilities. His specialty involves the sale and leasing of office and retail facilities. During the past 20 years he has represented owners and tenants in more than 30 million square feet of property negotiations representing more about than 7 billion in real estate transactions. His property management company based in West Palm Beach is currently responsible for managing 5 million square feet of office and retail space. In addition it s the largest commercial real estate firm in Palm Beach County. He is a graduate of Deerfield Academy and Boston University s School of Management. Chris Metzger Executive Director Cushman & Wakefield s South Florida Industrial Team Chris joined the firm in 1983 to create the industrial and land department in Broward and Palm Beach counties. He is now one of South Florida s leading commercial industrial sales and leasing agents. He holds SIOR (Society of Industrial and Office Realtors) designation and has been the top-producing industrial broker in Cushman & Wakefield s Fort Lauderdale office every year since 1984. His clients include Apotex Cabot Properties EastGroup IDI Kraft General Foods PepsiCo Prologis Sears Sensormatic Electronics Corporation Toyota Tyco Whirlpool Corporation and many more. Dev Motwani President Merrimac Ventures Dev s Fort Lauderdalebased firm focuses on investment and development opportunities including owning and operating hotels condominiums retail and rental apartments throughout the United States. He also is founder and managing partner of Ramesh Properties a distressed real estate investment fund focused on opportunistic investments in South Florida residential and commercial sites. He is involved with more than 1 billion in development projects. Dev is involved with numerous charities and business organizations and is a partner in the Lauderdale Air Show having led the charge to bring the show back in 2012. He graduated from Duke University with a bachelor s degree in economics and public policy and from Columbia University s real estate development program. Nitin Motwani Managing Principal Miami Worldcenter Associates Nitin oversees predevelopment of a 2 billion 27-acre mixeduse project in downtown Miami one of the nation s largest. As managing director of Encore Housing Opportunity Fund he has overseen investments totaling more than 1 billion in Florida California Texas and Arizona. He has been recognized as one of Real Estate s Rising Stars by The Real Deal South Florida one of South Florida s 20 Emerging Leaders Under 40 by the Miami Herald one of the country s Stars to Watch Rising Leaders in Commercial Real Estate by Commercial Property Executive magazine and Young Leader of the Year by the Urban Land Institute. He earned a bachelor s degree in international relations from Duke University and holds a master of science in real estate development from Columbia University. George Pino President State Street Realty George has been involved in some of South Florida s largest lease transactions sales transactions and land purchases. He has more than 25 years experience in real estate brokerage land development and property management. He has been and is currently responsible for the successful and expedient lease and sales of office and industrial real estate. Before opening State Street Realty he was senior VP at Flagler Real Estate Services Codina Group for 20 years. He is a lifelong South Florida resident and is fluent in both English and Spanish. MAY 2017 73 HEAVY HITTERS IN COMMERCIAL REAL ESTATE Ron Shuffield CEO EWM Realty International Ron leads a 53-year-old real estate brokerage with 10 offices in South Florida an affiliate of Christie s International Real Estate. As a part-owner of EWM since 1984 Ron sold the company in 2003 to an affiliate of Berkshire Hathaway. EWM has 900 associates and staff members involved in South Florida residential and commercial real estate sales which approach 3 billion annually. In 2013 he was named a Power Leader by the Greater Miami Chamber of Commerce and in 2015 the Coral Gables Chamber of Commerce presented him with its Business Leader of the Year award. Ron also serves on the boards of the Greater Miami Chamber of Commerce the Beacon Council of Miami-Dade County Baptist Health South Florida and the Kirk Foundation. Vincent Signorello President and CEO Florida East Coast Industries Vincent oversees the company s operations and subsidiary companies. Since joining in 2009 he has led the strategic development and realignment of FECI s assets into its current structure inclusive of All Aboard Florida Brightline Flagler Global Logistics and Flagler. He joined from Fortress Investment Group where he was a key member of the private equity team. He served four years as an officer in the U.S. Army before beginning his business career. He is one of the founding members of Mission United Miami-Dade an organization that empowers veterans and their families to lead productive lives and become contributing members of our community. He earned an MBA in corporate finance from Boston University and a bachelor s degree from Boston College. Mitchell Sinberg Senior Managing Director South Florida Manager Berkadia A multifamily finance specialist Mitch is a leader on his company s Florida mortgage banking team. Berkadia is the country s largest originator of Freddie Mac Fannie Mae and HUD loans in aggregate and the only lender who is top three with all of them. Since joining the firm in 2013 Mitch has increased annual volume five-fold closing approximately 1.1 billion in loans in 2015 and in excess of 1 billion in loans in 2016. He is an occasional instructor at Nova Southeastern University teaching real estate finance and investment in the school s program for master s degrees in real estate. He holds an MBA and a bachelor s degree in business administration with a double major in finance and international economics from the University of Florida. Kenneth Stiles Co-CEO Stiles Kenneth serves on the company s board of directors executive committee investment review committee and business development committee. As part of his chief responsibilities he helps develop overall strategy for the multifaceted real estate company working closely with the investment team to identify and evaluate new development opportunities. As a board member he helps ensure continued success of the company s 50-year sustainability and growth plans. He joined the company 11 years ago and most recently served as executive vice president in which he oversaw the Stiles Property fund and managed ongoing communications with investment partners. A native of Fort Lauderdale he attended Elon University and has a bachelor s degree in business administration and management. James Jimmy Tate Co-founder and Principal Tate Capital Real Estate Solutions Jimmy has been an integral part of the multifaceted Tate family business for more than 30 years. He co-founded Tate Development which has developed owned and managed commercial industrial and luxury single and multifamily properties. Tate companies have owned operated and managed a real estate portfolio worth well in excess of 1 billion. Jimmy is also owner principal of TKO-Evolution Apparel a 60 million a year apparel company. Born and raised in South Florida Jimmy serves on the board of trustees of the Mount Sinai Medical Center the advisory board of the North Miami Museum of Contemporary Art and the development committee of Miami Country Day School. He is a graduate of the University of Florida with a bachelor s degree in economics. 74 MAY 2017 MAY 2017 75 COMMERCIAL REAL ESTATE South Florida more resistant to national volume decline BY DARCIE LUNSFORD After soaring to record levels in 2015 commercial real estate sales volume fell last year tethered by fewer massive portfolio transactions tightening monetary policy pre-election vitriol and postelection consternation. Nationally the total sum of offices industrial buildings hotels shopping centers apartments and commercial development sites that traded hands in 2016 fell 9.6 percent compared to the year before according to Real Capital Analytics a New York-based research firm. Last year 493.6 billion of commercial assets sold compared to 546.2 billion in 2015. South Florida s overall sales activity generally followed national trends but the region did not see much of a slump dipping only 1 percent compared to 2015 data shows. A scant 196 million separated the 18.7 billion of commercial transactions in 2015 to the 18.5 billion that traded last year. But to keep this in perspective sales volumes for both 2016 and 2015 surpassed the region s previous record peak of 16 billion in 2005 where in a single quarter more than 5.3 billion in properties sold. Some experts say however that the post-recession run which really didn t catch a tailwind until 2014 might already have plateaued. We are probably near the top of the cycle says Wells Fargo senior economist Mark Vitner. Projects need to clear a higher bar in regards to potential risk and reward. But not all classes of assets were out of favor despite the broader volume deceleration. Similarly investor appetite was not geographically homogenous with demand for South Florida office industrial and apartment assets bucking national trends. While down 4.5 percent nationally transaction totals for South Florida office buildings surged 18.9 percent in 2016 with nearly 4.4 billion in sales RCA data shows. Sales volume for industrial assets in South Florida also accelerated 2.3 percent to 2.2 billion while sales nationally dropped 24.1 percent data shows. South Florida apartment sales which have been a clear standout throughout this recovery continued to show that they are still the darling zooming up 40 percent compared to 2015 with 6 billion in sales. Nationally apartment sales volume was up but only a modest 4.2 percent. There were dramatic declines in South Florida retail hotel and land transactions all down about 30 percent compared to their 2015 levels data shows. The political climate has bolstered consumer and business confidence and there are hopes that the recovery will catch a second wind Vitner says. This may happen particularly in regard to industrial projects. Office and apartment markets have seen values increase fairly sharply in recent years and demand is now expected to grow more modestly from a user standpoint. We are still very optimistic about 2017 but look for more modest gains in employment and some moderation in most aspects of the commercial real estate market. But 2017 has not started out as a comeback year based on preliminary sales data from the first two months which shows a continuation--and perhaps even a steepening--of transaction decline both regionally and nationally. South Florida transaction volume was down 84 percent in January compared to the previous January. And February sales totals were down 29 percent according to RCA data. National volumes were down 41 percent and 31 percent respectively. I think the market took a pause in the fourth quarter with a wait-and-see approach says Doug Mandel senior vice president of investment sales brokerage Marcus & Millichap. I think we are going to see a much more voluminous second half of the year. Already Mandel says there is renewed interest from sellers. However experts predict commercial real estate prices which have exceeded their previous peak probably reached their crescendo in 2016. But South Florida may see value growth from rising rents says Todd Everett a senior sales associate at Marcus & Millichap. Growing NOI [net operating income] increases value he says. We have not hit the high-water mark for peak rents so there is still runway left to grow rents. Freelance writer Darcie Lunsford is a former real estate editor of the South Florida Business Journal. She is the senior VP for leasing at Butters Group and is avoiding a conflict of interest in her column by not covering her own deals. 76 MAY 2017 PRO-FI FACILITY MAINTENANCE GENERAL CONTRACTING PRESSURE CLEANING - PORTER HANDYMAN SERVICES 954.946.4340 info MAY 2017 77 TALENT AND MANAGEMENT Interim professionals can fill open positions during permanent replacement searches BY MARK VINER In some sectors we are at the lowest unemployment levels in about 50 years. Deciphering the exact percentages for certain fields is difficult because the U.S. Bureau of Labor Statistics measures unemployment by the total number of people in the workforce. In 2016 the overall unemployment rate ranged between 4.6 percent and 5 percent which made for the lowest one-year range since 2001 and among the lowest since the mid-1970s. However some areas during the past three years or so are believed to be far less than overall. Four of these areas include experienced (at least eight years experience) positions in accounting finance human resources and information technology. Most employers believe unemployment for those positions is less than 1 percent. Operating a company during periods of extremely low unemployment in critical departments can be challenging. When an employee in an important position leaves a company during periods of low unemployment it can take three months or longer to find the right replacement. Meanwhile the company can suffer a lack of production from the empty seat and or subject the remaining employees to additional workload and stress until a replacement is hired. One way companies address the challenge of an open position is by hiring dedicated interim professionals to fill the job while the permanent search takes place. There is a meaningful collection of experienced workers--particularly within the accounting finance HR and IT sectors--who choose to do interim work on a full-time basis. Typically they are employees of professional search and staffing firms who focus their talents on helping clients manage the change of an employee departure. Using dedicated project professionals to fill open positions also means companies don t have to rush permanent hires allowing them to stay focused in the recruiting process. Often companies that rush their hires make bad choices that complicate their circumstances. Bad hires not only are costly to employers but they also can lengthen the duration of stress and increased workload on the remaining staff. This can hurt morale and cause inefficiency in production--and possibly more employee departures. Hiring employees in key departments during a period of low unemployment can be challenging and time-consuming. Losing employees during periods of low unemployment can be frustrating. Fortunately businesses have a cost-effective solution to navigate these rough waters and help ensure the machine keeps running. Mark Viner is president of the interim resources division for StevenDouglas. Contact him at mviner or 954.385.8595. Keep the Machine Running 78 MAY 2017 PRIVATE TRAINING STUDIO CORPORATE CENTER 33301 WHY TRAIN WITH BILL I have been training with Bill since 1993 have referred dozens of friends & associates and have received positive feedback from each. -- Mike Maroone President Maroone Enterprises CLUB 1 HEALTH & FITNESS CENTER PRIVATE CORPORATE & GROUP CLASSES BEFORE 400lbs Here 45 minutes training is all you need Busy I can come to you Makoto Speed & Reaction Arena NOW 220lbs Your Results Guaranteed FOR MORE INFO GO TO BILLKYSER.COM OR CALL 954.290.292079 MAY 2017 TECH HUB What is Digital Transformation Anyway BY CHRIS FLECK Digital transformation is a term that gets a lot of press these days and means different things to different people. In a broad sense it is the application of digital technologies to a traditional business or industry. Beyond a simple digital automation of an operation when done right the transformation can enable break through innovation productivity and human engagement. A health care organization for example this could mean eliminating paper transactions automatic collection of patient vital signs fewer clinic visits in favor of telemedicine (remote diagnosis and treatment through telecommunications) improved diagnoses with artificial intelligence and ultimately better outcomes for patients. With increased consumer choice in health care and escalating costs organizations that keep the status quo will falter and likely be acquired and forced to transform by a new management anyway. For a bank digital transformation could include redesigning branch offices to eliminate lines and providing concierge service to VIPs to improve overall customer engagement. If traditional banks don t do this branches will become a thing of the past and online-only banks (with lower fees thanks to lower overhead costs) will become the norm. Retail brick-and-mortar stores already have been disrupted by e-commerce retailers such as Amazon. If traditional retailers don t adjust to the new way customers prefer to shop they re doomed. Indeed Amazon is building digitalenabled physical stores--they have no checkout lines just automatic scanning of items with purchases automatically charged to credit cards or gift cards on file. This also promises a better experience for customers who prefer to touch and feel a product before they buy it. Progressive organizations with traditional offices are leveraging digital transformation opportunities to redefine their workplace and create more productive and collaborative work environments. Many of these companies are rebuilding into smaller but better workplaces saving money in rent or property purchases by eliminating dedicated offices and cubicles while attracting skilled workers who value such vibrant work environments. The technologies and companies that stand to benefit from the digital transformation wave are the providers of artificial intelligence such as IBM Watson those who specialize in workspace internet-of-things technology (IoT) such as Citrix makers of workplace equipment such as Steelcase those with leading beacon technology such as HID Global s Bluvision unit and a host of systems integrators that create new products and services to implement it. Chris Fleck is on the board of the South Florida Technology Alliance and vice president of emerging solutions for Citrix Systems (Nasdaq CTXS) a Fort Lauderdale company that provides secure 80 MAY 2017 Join the Greater Fort Lauderdale Alliance at our Alliance Mid-Year Luncheon Monday May 15 2017 Hyatt Regency Pier Sixty-Six 2301 NE 17th St. Fort Lauderdale 11 15 a.m. Registration and Reception Noon Program and Lunch Presenting Sponsor Platinum Sponsors Gold Sponsor For sponsorship opportunities contact Gail Bulfin at 954-627-0127 or gbulfin To register visit midyear Florida Commissioner of Agriculture Keynote Speaker Adam Putnam SALES STRATEGIES Are You Really Using LinkedIn Top Seven Reasons BY GRETA SCHULZ I think by now you re using LinkedIn--at least I hope so. But how many of you are really using that social media platform to its potential You know I am a big believer in networking. Being able to meet someone connect with them and introduce them to others is the key to building your own strong strategic alliances. LinkedIn is the online version of what I have been talking about. If you have opened a LinkedIn account and accepted invitations from people who would like to connect with you great. You re living in the current decade. But that s it if that s all you ve done. Here are seven useful tips for using LinkedIn for business. 1. BUILDING YOUR REPUTATION. LinkedIn is a great tool for people to outline their experience accomplishments organizations and network. Too often I see incomplete profiles. Get LinkedIn to work for you by completely filling out your profile. Include all your previous employers the groups you belong to your personal pitch your websites and other important information. LinkedIn has become a place where employers find candidates so if you are job hunting this is an excellent platform. 2. FIND QUALIFIED CANDIDATES. Ever struggle to find hirable employees I get asked about five times a day if I know someone who would be a great hire. LinkedIn is great resource to find talent. We all know that finding someone who is currently working is most often the best candidate but not easy to find. This is a great place to start. Visit your profile page on LinkedIn. At the top is a search bar. Enter the category you are looking for. When I enter sales there are job posts but then there is a list of people who have that listed in their own profile. Want something more specific Search for instance on media sales or manufacturing representative or something unique. If you see someone you think might be a good fit for your organization invite him or her to connect. Then ask if they would be interested in talking with you about joining your company or if they know someone with similar qualifications. Why not 3. INCREASE YOUR GOOGLE RANKING. Ever wondered how certain people s names place so high in Google search results A well-written LinkedIn profile can earn high rankings. Another effective way to gain traction is to share articles or blogs that you like or have written. 4. DO YOUR RESEARCH. Before you meet with someone especially a prospect it s important to understand all that you can about him or her and their organization as well. Going to a website is good and Googling for them is also important but LinkedIn often has a wealth of information that you won t easily find otherwise. 5. ASK FOR ADVICE OR GIVE IT. On LinkedIn users can post questions and provide answers. For example if you were a computer hardware expert you could scroll through and try to answer questions related to your specialty. What does this do It builds your credibility as an expert in your field. On the other hand you can get peer advice. I have scrolled through the answers section many times and I am always pleased with the responses I have read. They re very professional. 6. GROUPS. If you are on LinkedIn and have not joined a couple of community groups you are missing out. Make sure you are involved in groups with colleagues and clients. Additionally if you are searching for people who have something in common and can t find what you want create one. I started My Sales Community of LinkedIn a few years ago. I established the people I wanted to join why they would want to join and what the group was about.7. To help others. The saying give and you shall receive applies here. Use LinkedIn to introduce people you think would be a good match. You can easily introduce people to each other even if they aren t connected with LinkedIn s premium inMail service. The nice thing about giving a contact more connections on LinkedIn is that no one wants to have few contacts so help out a friend and send them a contact or two that makes sense. Remember Doing anything poorly is a waste of time. Spend some time with LinkedIn search around read posts and post your own. Business is about connections so make them happen. Greta Schulz is president of Schulz Business a sales consulting and training firm. She is the best-selling author of To Sell is NOT to Sell and works with Fortune 1000 companies and entrepreneurs. For more information or free sales tips go to and sign up for GretaNomics a weekly video tip series or email sales questions to greta 82 MAY 2017 Where Your Passion for Your Business is Celebrated Fort Lauderdale The Greater of Commerce was Chamber founded as our community s first trade organization 107 years ago. Since that time the Chamber has worked in support of programs that strengthen companies and create a stronger community while promoting positive change. Become a member and EXPERIENCE BETTER BUSINESS today Visit join or call us at 954-462-6000 for more information. FTLCHAMBER.COM JOIN 512 NE 3rd Ave Fort Lauderdale FL 33301 Info 954-462-6000 MAY 2017 83 PEOPLE PASSION AND PROFITS Together Again What do we really accomplish alone BY STEPHEN GARBER In an age of solo-prenuers working remotely--when technology gives us the freedom to work from anywhere at a time when we re advised to work on branding oneself and to manage our own career paths often over the good of the team-- it s easy to believe we can get it all done alone. Or at least we should be able to. We can t. Seriously what do you accomplish by yourself Very little indeed. Tasks perhaps. Study maybe. But any meaningful accomplishment clearly is easier better and faster when you have more than your own mind and effort to achieve the desired result. The old saying goes None of us is as smart as all of us. It s usually attributed to an unknown author. I think it s one of those universal truths. When we pose this to individual or groups of executives there is often pushback. I recognize the thinking as I was brought up with it If you want to get something done do it yourself. And if it s worth doing do it well. It can be frustrating to have to wait on others to see poorer work product and to see your ideas watered down or even rejected. People push back on the idea of needing a team. Sometimes they use tennis swimming skiing and frequently golf as circumstances where participants go it alone. But look at the professionals entourages and you will soon see their families coaches managers trainers agents dieticians personal assistants etc. They re not alone. They are the leader--and the product--of their teams. When we work with teams we often find egos driving the conversation. People usually have agendas often hidden and the magical silos appear out of nowhere. Teaming up can be painful time-consuming emotional petty and childish and it does not need to be that way. In today s world it doesn t matter how well you work. It matters how well you work together. No matter which industry you are in you re likely to rely on others for a large part of your success. Each of us has strengths and weaknesses talents and skills. We have our biases conscious and unconscious to accompany our emotions moods and attitudes. We re human. Being willing to ask for help valuing that help and being willing to be wrong about working alone--and happy about working with others--all seem to be the keys to true happiness growth and business success. It isn t easy but doing so brings results that are much larger than ourselves. It takes patience and emotional-quotient skills. And it just might be purposeful and richly rewarding--creating well together at home at work and in the community. Stephen Garber is director of Third Level Ltd. Contact him at 561.752.5505 or sgarber Illustration by Lightwise 84 MAY 2017 THE 2017 UP & COMER AWARDS FINALISTS ACCOUNTING Alexander Binelo Melinda Mergelsberg Diana Rivera Eric Santa Maria Brian Schlang MBAF Kaufman Rossin MBAF Verdeja De Armas & Trujillo LLP MBAF LAW BROWARD & PALM BEACH Mitchell Goldberg Matthew Kissner Adam Lusthaus Dana Somerstein Alessandra Stivelman Joshua Widlansky Community Capital Management Legacy Bank of Florida Apollo Bank Bank of America JP Morgan Chase Bank Berger Singerman Broad and Cassell LLP Lusthaus Law Group PLLC Greenspoon Marder Eisinger Brown Lewis Frankel & Chaiet P.A Padula Bennardo Levine LLP REAL ESTATE Matthew Cheezem Taylor Collins Charles Penan Ryan Shear Zachary Talbot JLL Two Roads Development Aztec Group Inc. Property Markets Group Cresa BANKING Elliot Gilfarb Golden Johansson Joaquin Medina Nikki Morley Antonio Tomaro REAL ESTATE BROKERAGE Jorge Guerra Jr. Avishan Joseph Christina Pappas Real Estate Sales Force Illustrated Properties The Keyes Company LAW MIAMI-DADE Karim Batista Kadian Blanson Corey Lee John Owens John Quick Jaime Vining Law Offices of Karim Batista P.A. Rivero Mestre LLP Hunton & Williams LLP K&L Gates Weiss Serota Helfman Cole & Bierman P.L. Friedland Vining P.A. SPORTS David Mack Truscott Miller Miami Dolphins Miami Marlins L.P. CONSTRUCTION Ryan Bridger Kar Ho Michael Joslyn Alex Lazowick Hedrick Brothers Construction Current Builders Suffolk Construction Keith and Associates Inc. TECHNOLOGY MANUFACTURING Gian Carlo Alonso AmeriKooler Inc. Stephen Carter Danielle MacLean Roebuck Christine Molloy Cody Stiffler Pipeline Workspaces Norwegian Cruise Line Greenspoon Marder Levatas MBAF World Travel Holdings Candidate.GURU Modernizing Medicine Accenture BioTrackTHC EDUCATION Andrea Catsicas Adriana Fazzano Ficano Dr. Scott Kjelson Mindworks Prep Broward College Nova Southeastern University MARKETING & MEDIA Angela Bradley Emily Loewy Michelle Martinez Reyes Chris Nielsen Wolfgang Pinther Rosemarie Reed FINANCE Andrew Costa Jason Heller Victor Hernandez Alex Horn Josu L on Global Wealth Management MassMutual Financial Group J.P. Morgan BridgeInvest New York Life Insurance Company 2 0 1 7 MARKETING ENTREPRENEUR Jason Brian Vanessa Goodis Lyndsi Stafford Redwood Recovery Solutions Promo Moxie Inc. eLuminate Marketing HEALTHCARE Melissa Christopher Aaron Epstein Justin Irizarry Michael Kuang Memorial Healthcare System Global Surgical and Medical Support Group OrthoNOW LLC Syphon Fitness NON-PROFIT Jayson Babel Kenneth Brighton Andrew George Erica Herman Johanna Kandel Ann Storck Center ChildNet The Honda Classic Voices for Children of Broward County The Alliance for Eating Disorders Awareness PRESENTING SPONSOR HOSPITALITY Moises Acosta Fernando Cerna David Demos Kelly Eppy Mike Linder Riverside Hotel EAST Miami Terra Fiamma Panera Bread Covelli Enterprises Silver Lining Inflight Catering PROFESSIONAL SERVICES Nathan Dapeer Nate Ernest-Jones Chris Giordano Will Nicoloso Wendi Weiner BBX Capital Partners Transworld Business Advisors Calvin Giordano & Associates Inc. Magic Bubbles Inc. The Writing Guru INSURANCE Erin Clampett David DeMott Conor Flynn Esther Francis Veronica Jimenez Eugene Mintze Marsh & McLennan Agency GridIron Insurance Underwriters Aon Risk Solutions MassMutual Financial Group Brown & Brown Sapoznik Insurance PUBLIC RELATIONS Kelly Coughlin Christina Nicholson Melissa Perlman Annex Communications Media Maven BlueIvy Communications GOLD SPONSOR THE FAMILY OFFICE For the Living s Sake BY JULIE NEITZEL It is quite surprising to note that more than 64 percent of American adults do not have a will according to a Harris poll. Additionally nearly one third of high net worth families have not taken basic estate planning steps to protect their assets and provide for loved ones based on a 2015 CNBC survey. Pop star Prince s unexpected death in 2016 has become a case study for the importance of organizing estate planning matters. During his lifetime Prince fiercely protected his music. In his afterlife his heirs will fully control his music legacy. Given the absence of a will or estate-planning documents his unpublished and published music image brand and other assets eventually will pass with full control to beneficiaries. However before assets will transfer an estimated whopping 150 million in federal and state estate taxes must be paid. Further dissipation of his estate will occur due to legal fees court cases resulting from other financial claims on his estate and other expenses from parties fighting over his estate. At a minimum a will could have protected a portion of his estimated 300 million estate from some level of the unnecessary depletion resulting from the absence of estate planning documents. Here s my perspective as someone who isn t an attorney Estate planning s purpose is much greater than wealthtransfer planning or tax minimization for a small or large estate. Its highest purpose is to communicate one s intentions with regard to providing for loved ones protecting assets and delineating one s wishes around end of life decisions. In the absence of documents courts will have to decide on important decisions such as who will care for your children how your money will be distributed and whether heroic life-support efforts should be applied. These basic estate-planning documents are important foundations LAST WILL AND TESTAMENT This will define the distribution of property at death designation of a guardian for minor children and pets and name an executor who will be fully responsible for administering the will. Many times the will enables a transfer of assets in an individual name into a revocable trust for further handling. REVOCABLE TRUST This document provides a measure of privacy that a will cannot. It provides a disposition plan for the estate property which can also enable a more expedient transition bypassing probate and additional estate administration expenses. LIVING WILL This document is vital as it communicates one s intentions regarding end-of-life medical treatment resuscitation and organ donation. Should you lose mental capacity this document removes the burden and uncertainty for family and friends in making life-and-death treatment decisions. DURABLE POWER OF ATTORNEY During your life should you become incapacitated this document will allow specified individuals to carry on your financial affairs and protect your property during your period of incapacity. While the legal effect might be limited leaving letters of wishes to each of your loved ones and possibly to trustees could be emotionally significant. Expressing one s intentions hopes for the future and the importance of the relationship with a loved one can provide comforting closure during a period of grief and loss. For the sake of the living the communication of intentions as expressed through the estate-planning documents and the notlegally-binding letters of wishes can provide smoother transitions. While those documents are important to have in place others might be needed. It is critical to work with your advisers and an estate-planning attorney who can guide you through this process. This important planning area should not be left to chance. Julie Neitzel is a partner and adviser with WE Family Offices in Miami and a board member of the Miami Finance Forum. Contact her at Julie.Neitzel or 305.825.2225. 86 MAY 2017 For Your Perfect Event Weston Hills Country Club proudly offers our services to make your next event an extraordinary success. Terrific Views Flexible Meeting Space with state of the art technology for your next Client Appreciation Galas Fundraisers Planning Sessions Holiday Events Golf Tournaments myoung MAY 2017 954.384.4670 87 NONPROFIT GOVERNANCE The Board Formed a Governance Committee ... What Now BY GERRY CZARNECKI One of the most common standing board committees is the nominating and governance committee yet its significance may be the least appreciated. As a practical matter it might be the most strategic of the committees and can have the most significant impact on the effective functioning of the board. The key functions an effective nom gov committee should embrace Nominations. Assure that the membership fits the needs of the organization and can support and execute on the key responsibilities of the board. The committee must evaluate the skills and experience required to have an effective mix of capabilities and then it should work to find the best possible candidates to nominate. Governance policies. The committee is responsible for the governance process and as such it oversees the board discussions and decisions on the rules that will guide the board and the committees. It will work with the committees to determine the appropriate committee charters which define the roles and responsibilities of the committees. It also will provide the board with recommendations for bylaw changes and board policies. Leadership and committee assignments. Although in some cases the board policies will empower the board chair to make these decisions most nom gov committees will be expected to make recommendations on committee chairs and possibly make nominations for other board leadership positions including the board s chair. As is obvious these responsibilities are core to the effective operation of the board process. When the board process is well defined along with the roles and responsibilities the board is bound to be more effective. On top of the list of contributions however is the role that this committee plays in assuring that the board is staffed with the best possible talent that can assure board success. Gerry Czarnecki is founder and chairman of the nonprofit National Leadership Institute ( which helps boards of nonprofit organizations become strategic assets to the leadership team. His extensive background as a C-suite executive and CEO is coupled with current board leadership of corporate and nonprofit organizations. He is also chairman and CEO of the Deltennium Group. Contact him at 561.293.3726 or gmc 88 MAY 2017 SILVER LINING CATERING SLEventCatering TOP OF YOUR CLASS Graduate first in class with Silver Lining Catering TIGER S MILK CEVICHE CHARCUTERIE DISPLAY FRESH & GRILLED FRUIT ICE CREAM BAR champagne grapes . candy striped fig grilled peaches . fresh mint . candied walnuts saut ed pears . birdseed brittle . caramel drizzle PORTOBELLO FRITES piquillo pepper aioli Ask about our venue located directly on the runway at Ft. Lauderdale Executive Airport. Learn more about our specialty services. P 954-917-1020 ext. 314 HISTORY VIEWPOINT Photo by William Franklin Gerecke. HistoryMiami Museum 1975-053-25.a Brazilian Clipper flying over downtown Miami circa 1937. South Florida s Aviation 100 Year History It all began with a big idea from businessman E.S. Peets in 1910 Why not host a flying exhibition in Miami Most Miamians had never seen an aeroplane much less seen one fly. Air meets were being staged elsewhere including Tampa and Havana so Peets sold the idea to Miami s Board of Trade which contacted the Curtiss Exhibition Company. Both tried but failed to find the right spot for flying and charging admission. Months later the idea took off again when Everest G. Sewell Merchants Association president and future mayor persuaded local businessmen to finance the event. Soon a contract was signed with the Wright Brothers to send an aviator and an aeroplane for Miami s 15th anniversary celebrations July 20-22 1911. The event was free but you could buy a bleacher seat for 25 cents. During the exhibition aviator Howard Gill climbed into his aeroplane --a cloth-winged biplane with a 35-horsepower engine--and flew up over the Miami Golf Links twice. Gill even took Sewell for a ride. Some weren t sure Sewell would make it back in one piece but he did and the flying bug had bitten him. As far as he was concerned aviation had a future in Miami. A century later millions of people and dozens of air sites past and present in Miami can attest to it. Leading city and aviation officials worked to promote Miami s prospects as an aviation center and in 1927 an innovative man with a small wood-and-fabric plane and a dirt runway in Key West opened an airline. That man was Juan Trippe and his airline soon became Pan-American World Airways. During the 1930s Pan-Am s previous acquisition of a seaplane airline exemplified the foresight and vision of Trippe who carried his fledging carrier to new heights. These flying boats opened the door to the small Miami airline flying to parts of Latin America and the Caribbean and expanding the company s scope. The clipper planes that made Pan-Am so distinctive flew out of Miami s International Pan American Airport the current site of Miami City Hall. After World War II opportunities to expand aviation in the city grew exponentially. The U.S. Army Air Corps added key infrastructure to the 36th Street Airport and the Dade County Port Authority subsequently decided to build upon those additions seeking to transform Miami s image into an international authority on world-class air travel. Miami International Airport opened shortly thereafter. MIA constantly evolves to keep up with the needs of the city today it boasts four runways expanded roadway access and centralized ground transportation and rental car access. Miami s wild ride to the top as an international hotspot is an intriguing one. HistoryMiami Museum and the Miami International Airport have partnered to tell the 100-year story of flight in the Magic City with an exhibition The Century of Flight in concourse J of the south terminal in the new Hall of Aviation. Information for this feature is courtesy of the HistoryMiami Archives & Research Center which is open to the public and contains more than 1.5 million images of southeast Florida the entire state and the Caribbean from 1883 to the present. For information or to visit HistoryMiami visit 90 MAY 2017 luihigc m b l t .o g n SKY TERRACE The Sky Terrace is Miami Tower s award-winning event venue located on the Sky Lobby Level and featuring panoramic views lush landscaping and a reflective pool. Whether business casual or upscale elegant it is a beautiful setting for corporate events cocktail receptions dinner parties or social events including weddings. The Sky Terrace has over 10 000 square feet of keystone ground with seating in place for 68 guests and a comfortable capacity for 1 000 at a reception. The Sky Lobby a dramatic space overlooking the Sky Terrace is also available and accommodates 250 guests for a cocktail reception and 150 for a seated dinner. 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